Responsibilities

• Identify, outreach, and sign content creators across platforms such as Instagram, TikTok, and YouTube to serve as affiliates for assigned clients
• Onboard new affiliates and clearly communicate content expectations, deadlines, and brand guidelines for each client
• Maintain consistent communication with all active affiliates to ensure delivery of the agreed-upon video quota (typically 4 videos per month per creator)
• Collaborate with the ad buying team to understand which types of creative are performing and brief creators accordingly
• Review incoming video submissions for quality and usability before passing them to the ad buying team
• Track and report on affiliate content delivery rates and flag any fulfillment issues proactively
• Manage a growing roster of affiliates across multiple client accounts simultaneously, maintaining organized records for each
• Continuously source new creators to expand and diversify the affiliate network
• Develop and maintain strong, professional relationships with affiliates to reduce churn and improve long-term content quality

Requirements

• Strong written and verbal communication skills with the ability to maintain professional relationships at scale
• Highly organized with the ability to manage multiple creator relationships and client accounts simultaneously
• Familiarity with social media platforms including TikTok, Instagram, and YouTube, and an understanding of what makes video content perform well
• Self-motivated and results-oriented — comfortable working in a hybrid, fast-paced environment with minimal supervision
• Proficiency with basic productivity tools such as Google Sheets or similar platforms for tracking and reporting

Preferred

• Prior experience working at a performance marketing or paid media agency
• Existing network of content creators or UGC (user-generated content) producers
• Understanding of direct-response advertising and what types of creative drive conversions
• Experience using Meta Ads Manager or familiarity with paid social advertising metrics such as ROAS, CTR, and CPM
• Experience with affiliate platforms or CRM tools