Affiliate Marketing Manager

New York, USA (Hybrid)

$120K/yr – $162K/yrSenior Level5+ years expFull time

Posted 4 months ago

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Job Summary

Lead Noom’s affiliate marketing program to scale partnerships, optimize performance, and drive revenue across channels. Own partner onboarding, negotiation, cross-functional collaboration, and data-driven optimization to hit growth targets.

  • Own onboarding and ongoing management of affiliate partners aligned with Noom’s audience.
  • Must-have: 5+ years in affiliate marketing with proven scale.
  • Standout: Cross-functional collaboration with Paid Marketing, Creative, PR, and Data teams.

Job Description

Responsibilities

  • Execute and scale affiliate marketing strategies aligned with Noom’s growth and brand objectives
  • Identify, recruit, and onboard high-quality affiliate partners aligned with Noom’s audience and mission
  • Build and maintain strong relationships with affiliates, providing performance insights and ongoing support
  • Analyze performance metrics such as conversion rate, CAC, and LTV to optimize campaigns and drive revenue
  • Track, report, and communicate program performance and actionable insights to internal stakeholders
  • Negotiate commission structures and partnership agreements while ensuring compliance with policies and regulations
  • Collaborate cross-functionally with Paid Marketing, Creative, PR, Growth Product, and Data teams to align strategies
  • Stay current on affiliate marketing trends and introduce innovative approaches to enhance program performance

Requirements

  • 5+ years of experience in affiliate marketing within high-growth, direct-to-consumer environments (subscription and/or healthcare experience preferred)
  • Proven track record of owning and scaling affiliate or partnership programs
  • Strong understanding of performance marketing, the customer lifecycle, and full-funnel strategy
  • Experience with affiliate platforms (Impact Radius strongly preferred)
  • Demonstrated ability to negotiate partnership deals across various pricing models (CPA, CPM, CPL, CPC, flat fee, hybrid)
  • Analytical, data-driven mindset with the ability to translate insights into actionable strategies
  • Experience developing and optimizing partnerships across channels such as editorial, search, social, and benefits platforms
  • Ability to thrive in fast-paced environments, manage multiple priorities, and solve problems independently

    Benefits

    • Noom offers a comprehensive and generous total rewards package. This generally includes a discretionary performance-based bonus, stock awards, healthcare, disability & retirement benefits, paid holidays and paid leave, and various wellness programs, etc.

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