Responsibilities

• Lead the strategy, day-to-day management, and continued growth of tarte’s Discord and Lark affiliate communities, creating an engaging destination where creators want to participate and grow.
• Develop an ongoing community programming calendar featuring challenges, contests, leaderboards, incentives, recognition programs, trainings, webinars, and IRL creator experiences.
• Identify, nurture, and reward both top-performing and emerging affiliates, providing the education, resources, content inspiration, and selling strategies needed to drive long-term success.
• Build scalable communication strategies that quickly mobilize creators around priority products, promotions, commission opportunities, content best practices, and TikTok Shop tools.
• Stay ahead of TikTok Shop trends, platform updates, affiliate best practices, and emerging creator behaviors, while gathering community feedback to inform internal teams and future programming.
• Establish and track KPIs for community health and affiliate performance, including active membership, participation, creator activation, content volume, sales, and the effectiveness of community initiatives.

Requirements

• 5+ years of experience in influencer marketing, affiliate marketing, creator partnerships, social media community management or a related field
• Previous hands-on experience building and/or managing a Discord community
• Experience with TikTok Shop affiliate marketing or another social commerce/creator affiliate platform
• Strong understanding of the creator economy and what motivates creators to engage, create and sell
• Experience developing creator challenges, incentive programs, ambassador programs or other gamified community initiatives
• Proven ability to build relationships and communicate effectively with creators at scale
• Highly creative with a strong pulse on social media, internet culture and emerging creator trends
• Comfortable using data and performance insights to inform community and affiliate strategy
• Strong organizational and project management skills with the ability to manage multiple campaigns and priorities at once
• Excellent written communication skills with the ability to adapt to tarte’s fun, social-first brand voice

Benefits

• Salary range: $80,000-100,000 (Compensation will depend on a variety of factors, including but not limited to skill level, relevant work experience & education)
• Medical, dental, vision, 401K plan & access to health & wellness programs
• Paid vacation, holidays, summer Fridays, birthdays off, volunteer time & more
• Makeup gratis, employee discount on tarte.com, team give back initiatives
• Friendly, fun, creative & collaborative work environment