Responsibilities

• Develop, implement, and optimize paid media campaigns across platforms
• Identify, create, and manage target audiences for maximum engagement
• Manage campaign budgets and bids to achieve optimal performance
• Track and analyze campaign metrics, preparing actionable reports
• Collaborate with creative teams to align ad copy, visuals, and messaging
• Set up, manage, and optimize campaigns using ad platforms and analytics tools
• Stay up to date on industry trends, platform updates, and competitor strategies
• Plan and execute A/B tests to improve campaign performance

Requirements

• Understanding of digital advertising platforms (Google Ads, Meta Ads, LinkedIn, TikTok, etc.)
• Familiarity with campaign setup, tracking, optimization and reporting
• Strong analytical skills and ability to interpret performance data
• Attention to detail and accuracy in managing budgets and ad creatives
• Excellent written and verbal communication skills
• Curiosity and willingness to learn new tools, platforms, and strategies
• Ability to collaborate effectively with cross-functional teams
• Time management skills and ability to prioritize multiple tasks

Benefits

• Dental insurance
• Flexible schedule
• Health insurance
• Paid time off
• Vision insurance