Responsibilities

• Partner with advertisers to understand data needs and enable effective campaign measurement and optimization.
• Lead the development of data integrations with measurement and AdTech partners to unlock advanced targeting and analytics capabilities.
• Deploy and experiment with privacy-enhancing measurement solutions, including clean rooms and first-party data collaboration frameworks.
• Analyze marketing and performance data to uncover insights and deliver actionable recommendations.
• Leverage data visualization tools and platforms like Lookr to streamline and democratize measurement data access
• Build, scale, and optimize tools, processes, and workflows to support operations of Ads & Sponsorships.

Requirements

• 4–6+ years of experience in marketing technology, performance marketing, marketing analytics, or operations
• Advanced proficiency in SQL for data processing, automation, and analysis
• Analytical and technical skills with the ability to translate complex data into clear, actionable insights for non-technical stakeholders
• Experience collaborating with engineering, data, and product teams to implement scalable marketing solutions aligned with business objectives
• Hands-on experience with digital tracking, attribution, and incrementality measurement across web and app environments, including familiarity with adtech tools (e.g., MMPs, CDPs, data clean rooms)
• Demonstrated expertise in advertising platforms such as Google Ads and Meta Ads Manager, including app attribution, incrementality measurement, and API integrations
• Lead cross-functional initiatives, deliver results, and operate effectively in complex environments
• BA/BS degree required
• Exceptional candidates will also have a working knowledge of EA SPORTS titles.

Preferred

• EA SPORTS titles knowledge/working knowledge

Benefits

• vacation (3 weeks per year to start)
• 10 days per year of sick time
• paid top-up to EI/QPIP benefits up to 100% of base salary when you welcome a new child (12 weeks for maternity, and 4 weeks for parental/adoption leave)
• extended health/dental/vision coverage
• life insurance
• disability insurance
• retirement plan to regular full-time employees
• Certain roles may also be eligible for bonus and equity
• We adopt a holistic approach to our benefits programs, emphasizing physical, emotional, financial, career, and community wellness to support a balanced life.
• Our packages are tailored to meet local needs and may include healthcare coverage, mental well-being support, retirement savings, paid time off, family leaves, complimentary games, and more.