Requirements

• Experience: 5-7 years of social media or communications experience in an agency or corporation.
• Platform Expertise: Expert-level knowledge of social media platforms (TikTok, Instagram, etc.) and a deep understanding of their unique community behaviors.
• Strategic & Analytical: A strategic thinker capable of applying data and "known" trends toward measurable social strategies that grow client relationships.
• Content Specialist: Capable of delivering effective written products, including social scripts, captions, and executive thought-leadership posts.
• Paid/Organic Integration: Ability to provide strategic recommendations on how paid spend can maximize organic reach and engagement.
• Client Advisor: Demonstrates an excellent understanding of client businesses and runs effective meetings with high integrity.
• Influencer Relations: Proven background working with influencers to create content and attend events.
• Presentation Skills: Confident in presenting social strategies and reporting to senior-level clients.

Preferred

• Technical Literacy: Knowledge of tools like Brandwatch, Sprinklr, HootSuite, Sprout and Creator IQ is an asset.