Responsibilities

• Lead and execute earned media strategies that advance client business, policy, and reputation objectives and that shape industry, policy, and public conversations.
• Develop fresh storytelling and compelling angles that breakthrough the media ecosystem.
• Secure top-tier media placements across print, digital, and broadcast platforms, leveraging strong relationships with reporters, editors, and producers to generate meaningful client outcomes.
• Build and maintain strong media relationships, while guiding and mentoring team members on relationship development and best practices for outreach and engagement.
• Serve as a trusted advisor to clients, providing strategic counsel on media positioning, narrative development, spokesperson readiness, and stakeholder engagement.
• Oversee the development of media-facing materials and messaging, ensuring consistency, quality, and alignment with broader communications objectives.
• Counsel clients through reputational, issues management, and crisis communications situations by providing guidance on risk mitigation, rapid response, and media engagement.
• Measure and communicate the impact of earned media efforts, using insights to refine strategy and demonstrate business and policy outcomes.
• Contribute to the evolution of RH Strategic’s earned media approach – identify new channels, platforms, and opportunities to engage influential audiences.