Account Manager, Public Relations (B2B Technology)

San Francisco, CA (Hybrid)

$80K/yr – $105K/yrMid Level5+ years expFull time

Posted 2 months ago

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Job Summary

Own media relations and integrated communications for large-scale B2B tech accounts, aligning corporate storytelling with flagship campaigns while guiding client programs from kickoff to measurable impact.

  • Media Relations & Influencer Strategy: shape coverage, thought leadership, and analyst engagement for enterprise tech audiences.
  • Client Management & Delivery: lead programs end-to-end, manage cross-functional teams, and drive credible narratives that boost awareness and pipeline.
  • Opportunity Expansion: uncover speaking, contributed content, and bylined opportunities to expand account scope and credibility.

Job Description

Responsibilities

  • Develop and lead comprehensive media and analyst relations strategies for B2B technology clients across enterprise, cloud, security, AI, and fintech sectors.
  • Cultivate strong relationships with key business, trade, and technology media outlets and industry influencers.
  • Guide teams in building and maintaining media lists, identifying relevant opportunities, and crafting compelling story angles.
  • Strategically use social media platforms to amplify earned media, engage key audiences, and enhance client visibility.
  • Demonstrate experience measuring ROI and impact of media and influencer engagement programs.
  • Identify opportunities for thought leadership through contributed content, speaking engagements, and analyst briefings.
  • Serve as the day-to-day client contact, managing programs from kickoff through goal achievement.
  • Develop strategic communications plans that drive awareness, credibility, and pipeline impact for B2B technology brands.
  • Set ambitious yet achievable goals based on news generation, thought leadership, and sustained coverage.
  • Provide proactive strategic counsel to clients, anticipating needs and managing through challenges or change.

Requirements

  • 5+ years of PR, communications, or marketing experience in an agency environment (required)
  • Experience working with B2B technology clients (required) — including enterprise software, cloud, data, or AI
  • Established relationships with business, trade, and technology media and analysts
  • Proven ability to develop and lead integrated communications programs that deliver measurable business outcomes
  • Exceptional writing, editing, and storytelling skills
  • Strong project management and multitasking abilities across multiple client accounts
  • Experience managing and mentoring junior staff
  • Demonstrated success in building trusted client relationships and managing complex client dynamics
  • Proactive, collaborative, and resourceful problem-solver with a passion for technology and innovation

Preferred

Benefits

  • Competitive salary with merit-based opportunities for growth
  • Flexible hybrid work model tailored to your schedule and lifestyle
  • Generous vacation policy, including extended summer and winter breaks
  • Early log-off on Fridays through our Empower Hours program
  • 401(k) plan with employer matching
  • Comprehensive medical, dental, and vision coverage, plus FSA options
  • Paid parental leave benefits
  • Commuter benefits
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Highwire

Highwire is a strategic marketing communications agency built at the intersection of innovation and industry.We help ambitious brands navigate complexity, lead markets, and grow with purpose. With integrated capabilities across strategic marketing communications, creative, and insights, we bring clarity where there’s noise – and influence where it matters most.Our team operates at the speed of change, delivering bold ideas and measurable impact across B2B tech, healthcare, cybersecurity, energy, financial services, and beyond.Whether you’re preparing for IPO, entering a new market, or reshaping your category, we’re the partner that helps you rise above.Highwire. Above all.

San Francisco, California, USA
184 employees (40 in marketing)

Traffic Signals

Monthly Visitors
9.4K
Traffic Source Mix
Search
38.4%
Direct
41.9%
Referral
6.3%
Social
11.6%
Paid
1.5%

Headcount Trend

Current headcount: ~184

Marketing Team

Marketing Team Size
33 (18% of company)
Median Career Experience
8.5 years
Median Tenure
2.3 years
Marketing Roles Posted (Last 30 Days)
8

Funding

Last Raise
Private Equity, 4 years ago

Funding History

  • Sep 2022
    Private Equity

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