Account Executive - Media Relations

West Hollywood, CA (Hybrid)

$65K/yr – $70K/yrMid Level2+ years expFull time

Posted 3 months ago

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Job Summary

Drive day-to-day media relations for fashion/beauty/lifestyle clients at The deFIANT, owning outreach, coverage, and events.

  • Lead day-to-day media relations across a portfolio of fashion, beauty, and lifestyle clients.
  • Must-have: 2+ years of PR experience in agencies or in-house, with beauty/fashion/luxury.
  • Standout: On-site, West Hollywood, CA role with event support.

Job Description

Responsibilities

  • Lead day-to-day media relations efforts across a portfolio of clients in fashion, beauty, and lifestyle
  • Develop creative, timely pitch angles tied to trends, cultural moments, and seasonal opportunities
  • Build and maintain targeted media lists and continuously expand press relationships
  • Secure high-impact coverage across digital, print, and broadcast outlets
  • Manage incoming media requests, product send-outs, and sample trafficking
  • Draft and edit press materials including pitches, press releases, media alerts, and briefing documents
  • Assist in planning and executing press events, brand activations, and media previews
  • Monitor coverage, compile press reports, and track campaign performance
  • Collaborate cross-functionally with internal teams on integrated campaigns

Requirements

  • At least two (2) or more years of relevant experience in PR at an agency or in-house, with beauty, fashion, and luxury industries
  • Bachelor’s degree in communications, journalism, marketing or related field
  • Strong time management, organizational skills and attention to detail is a must
  • Proven experience building and maintaining strong relationships with editors and key media contacts across print, digital, and broadcast
  • Strong writing skills with the ability to craft compelling pitches, press materials, and client communications
  • Demonstrated success securing media placements and managing outreach across multiple clients simultaneously
  • Ability to think strategically while executing quickly in a fast-paced agency environment
  • Proficiency in tools such as Muck Rack, Canva, Google Suite, and media monitoring platforms

    Benefits

    • Health insurance coverage
    • Paid time off (PTO) and sick days
    • Hybrid schedule with work-from-home Fridays
    • Free, secure on-site parking

    The deFIANT

    The Defiant curates, digests, and analyzes all the major developments in decentralized finance, so that you can stay informed and smart about the most cutting-edge and fastest-changing corner of crypto and finance. We’re delivering journalism with authority; objective, data-backed, primary-source, reported pieces, written by insiders who can also provide informed analysis on the latest moves.

    Founded in 2019
    New York, New York, USA
    23 employees (13 in marketing)

    Traffic Signals

    Monthly Visitors
    206.2M
    Traffic Source Mix
    Search
    20.5%
    Direct
    52.7%
    Referral
    4.5%
    Social
    22.1%
    Paid
    0.1%

    Headcount Trend

    Current headcount: ~23

    Marketing Team

    Marketing Team Size
    11 (48% of company)
    Median Career Experience
    5 years
    Median Tenure
    1 years

    Funding

    Total Funding
    $1.4M
    Last Raise
    Seed, 4 years ago