Responsibilities

• Manage team workflow and take ownership of account work while driving consistent media results.
• Create and develop media materials – press kits, press releases, media alerts, fact sheets, bios, case studies, etc.
• Develop and maintain relationships with prominent members of the media in order to ensure placements
• Develop strategic communication plans, including media opportunities, tactics, and timelines consistent with the overall PR strategy
• Execute and advise on PR strategies and collaboratively develop strategic media plans
• Create and develop pro-active pitch ideas for clients based on industry, current trends and various announcements
• Monitor media and seek out speaking opportunities for clients as “experts in their field”
• Daily client interaction to update, report on and discuss strategy and results
• Assist in the research, writing and development of new business proposals and presentations
• Provide guidance and leadership to junior-level staff

Requirements

• S/B.A in Public Relations or related field
• 2-3 years of PR agency experience, specifically with Consumer based clients
• Excellent written, verbal and interpersonal skills
• Able to work independently and as part of a team
• Strong leadership and motivation skills
• Proven client relations and supervisory skills
• Creative and energetic personality