Account Director, Public Relations (Business of Health)

District of Columbia, USA (Hybrid)

$110K/yr – $135K/yrSenior Level7+ years expFull time

Posted 3 days ago

Job Summary

Own and guide strategic, multi-sector health communications programs from shaping messaging to executive visibility, with a focus on media relations, thought leadership, and client growth across healthcare delivery, managed care, and value-based care.

  • Lead integrated campaigns and senior client relationships across health sectors
  • Drive media strategy, executive visibility, and cross-team mentorship
  • Manage budgets, resources, and new business initiatives

Job Description

Responsibilities

  • Lead Business of Health clients across sectors including managed care and benefits, care delivery and talent, value-based care and care management, hospitals and health systems, and mental health and wellness.
  • Develop integrated communications strategies that build brand credibility, visibility, and measurable business impact.
  • Provide strategic counsel on messaging, positioning, industry trends, competitive dynamics, and media engagement strategies.
  • Translate complex healthcare business, operational, and industry topics into compelling, accessible narratives for business, healthcare, clinical, and consumer audiences.
  • Serve as a senior client contact, ensuring programs are delivered on time and exceed expectations.
  • Identify opportunities to expand client programs and deepen partnerships.
  • Partner with clients on executive visibility, thought leadership, and storytelling initiatives focused on the future of healthcare delivery, business, and consumer experience.
  • Manage budgets, forecast hours, and ensure efficient resource allocation across teams.
  • Build and maintain strong relationships with top-tier healthcare, business, benefits, managed care, hospital and health system, workforce, mental health, and technology media.
  • Lead proactive media relations strategies that secure high-impact coverage and elevate client visibility among key business and healthcare audiences.

Requirements

  • 7+ years of PR, communications, or marketing experience in an agency environment.
  • Experience working with healthcare, health services, managed care, health plans, benefits, care delivery, hospitals and health systems, value-based care, mental health, or related organizations.
  • Proven ability to develop and execute integrated communications programs that drive measurable results.
  • Strong understanding of the healthcare business and media landscape, including the forces shaping how healthcare is financed, delivered, managed, and experienced.
  • Exceptional writing, editing, and storytelling skills.
  • Experience managing multiple client accounts and cross-functional teams.
  • Demonstrated ability to mentor and support junior team members.
  • Strong project management and organizational skills.
  • Strategic, proactive, and collaborative mindset.
  • Passion for the Business of Health and the ability to communicate complex healthcare business, industry, and operational topics in clear, compelling ways.

Benefits

  • Competitive salary with merit-based opportunities for growth
  • Flexible hybrid work model tailored to your schedule and lifestyle
  • Generous vacation policy, including extended summer and winter breaks
  • Early log-off on Fridays through our Empower Hours program
  • 401(k) plan with employer matching
  • Comprehensive medical, dental, and vision coverage, plus FSA options
  • Paid parental leave benefits
  • Commuter benefits
  • Annual Growth Mindset stipend for books, events, or learning experiences
  • Monthly technology reimbursement
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Highwire

Highwire is a strategic marketing communications agency built at the intersection of innovation and industry.We help ambitious brands navigate complexity, lead markets, and grow with purpose. With integrated capabilities across strategic marketing communications, creative, and insights, we bring clarity where there’s noise – and influence where it matters most.Our team operates at the speed of change, delivering bold ideas and measurable impact across B2B tech, healthcare, cybersecurity, energy, financial services, and beyond.Whether you’re preparing for IPO, entering a new market, or reshaping your category, we’re the partner that helps you rise above.Highwire. Above all.

San Francisco, California, USA
184 employees (40 in marketing)

Salaries

Posted range

$110K/yr – $135K/yr

Taken straight from the job posting.

See all Highwire salaries

Marketing Team

Marketing Team Size
33 (18% of company)
Median Career Experience
8.5 years
Median Tenure
2.3 years
Marketing Roles Posted (Last 30 Days)
5

Funding

Last Raise
Private Equity, 4 years ago

Funding History

  • Sep 2022
    Private Equity

Traffic Signals

Monthly Visitors
9.4K
Traffic Source Mix
Search
38.4%
Direct
41.9%
Referral
6.3%
Social
11.6%
Paid
1.5%

Headcount Trend

Current headcount: ~184

Recent News

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Account Director, Public Relations (Business of Health)

Highwire · District of Columbia, USA · Hybrid