Responsibilities

• Digital & Social Content Management: Master the WordPress CMS to own the end-to-end process of updating website pages, publishing blog posts, and ensuring all digital content is accurate and functional.
• Marketing Automation & Lead Flow: Develop expertise in HubSpot to build newsletters and automated email nurtures, and support routing leads to the appropriate sales representatives based on industry and product.
• Search Engine Optimization (SEO): Utilize Yoast SEO to audit web content, implementing strategic enhancements to improve organic search rankings and site visibility.
• Content Production & Editing: Serve as a creator and editor for marketing collateral—including blog posts, display ads, white papers, infographics, fact sheets, and reports.
• Industry & Competitor Updates: Keep a pulse on the clean energy industry in the news, and compile headlines & summaries once weekly to update the team.
• Webinar and Event Support: Assist with preparing webinars and sales conferences as needed. —Manage the transcription and publication of webinar content.
• Cross-Functional Coordination: Manage updates to the internal marketing calendar and support communications to the broader commercial team regarding upcoming webinars, newsletters, and campaign milestones.

Requirements

• Currently pursuing or recently completed a degree in Marketing, Communications, Business, or a related field.
• Familiarity with Content Management Systems (like WordPress) and a strong desire to learn marketing automation platforms (such as HubSpot/Salesforce).
• Experience using Canva for content creation.
• Strong copy-editing and proofreading abilities with a sharp eye for detail, grammar, and brand voice consistency across various formats (white papers, blogs, and presentations).
• Ability to gather and organize data—specifically for market research and trade show logistics—to help inform budget and strategy decisions.
• Proficiency in Google Slides and Google Docs, with the ability to format professional documents that align with brand guidelines.
• A proactive learner who is comfortable navigating new software (like Yoast SEO) and taking ownership of recurring tasks like the marketing calendar and webinar transcriptions.
• Interest in increasing the adoption of clean energy

Preferred

• Experience with WordPress
• Experience with Canva
• Experience with HubSpot/Salesforce
• Experience with Google Docs/Slides
• Experience with Yoast SEO