University of Wisconsin–Madison logo

University of Wisconsin–Madison

Brand · Higher Education

Company overview

In achievement and prestige, the University of Wisconsin–Madison has long been recognized as one of America's great universities. A public, land-grant institution, UW–Madison offers a complete spectrum of liberal arts studies, professional programs and student activities. Spanning 936 acres along the southern shore of Lake Mendota, the campus is located in the city of Madison.
Founded in 1907
Madison, Wisconsin, USA
26K employees (770 in marketing)

Salaries

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People

Hiring activity

Open marketing jobs over time

11 open now

Headcount trend

Company growth over the last 12 months

Headcount +3.4% year over year

Funding

Total funding

$1.1M

Last raise

$1.1M

Grant, 4 months ago

Funding history

Jan 2026

Grant UW School Of Medicine And Public Health · $1.1M

Audience

Monthly website visitors
11M
Month over month+4.8%
Quarter over quarter+22.3%
Top sourceDirect (48.7%)
Ad budget per month$849.7K
Average search rank40.7
Traffic source mix
Direct
48.7%
Search
30%
Referral
13.7%
Social
3.2%
Paid referral
0.6%

LinkedIn followers

Follower count and growth

Total followers

514.8K

12-mo growth

Monthly growth

+0.6%

News

Links