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Sierra Club

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Company overview

At the Sierra Club, we believe in the power of togetherness. Together, we remain committed to the fight for a healthy climate built on a foundation of environmental, racial, economic, and gender justice – a future where all people benefit from a healthy, thriving planet and a direct connection to nature. As the climate crisis and deeply entrenched systemic racism all fuel inequity, we will continue to fight for a bold, transformational agenda that recognizes the interconnectedness between our planet, our humanity, and our democracy. By recognizing that our destinies are tied, we continue to name that all things are fundamentally connected, and the overlap between ecology, race, gender, and representative government will move to either advance our collective humanity or to oppress it.Sierra Club is comprised of staff across the country and a network of local chapters that support our grassroots engagement. We are also proud to be a unionized employer, with two labor unions representing more than half of our employees.Please view www.sierraclub.org/careers/ for more information.
Oakland, California, USA
1.3K employees (199 in marketing)
www.sierraclub.org

People

Hiring activity

Open marketing jobs over time

11 open now

Headcount trend

Company growth over the last 12 months

Audience

Monthly website visitors
560.4K
Month over month+2.1%
Quarter over quarter+11.4%
Top sourceDirect (54.9%)
Ad budget per month$46.0K
Average search rank48.3
Traffic source mix
Direct
54.9%
Search
34.2%

News

Has the Sierra Club’s mission drift driven members away?
Nov 11, 2025 • Deseret News
The Sierra Club Embraced Social Justice. Then It Tore Itself Apart.
Nov 7, 2025 • The New York Times
English professor honored by Sierra Club for environmental advocacy
Oct 15, 2025 • Oakland University

Links

www.sierraclub.orgLinkedInCrunchbaseX (Twitter)

Loading insights...

Headcount +2.5% year over year
Referral
7.2%
Social
2.6%
Paid referral
0.9%

LinkedIn followers

Follower count and growth

Total followers

118K

12-mo growth

—

Monthly growth

+3%

Salaries

Typical salary range

$275,000 – $325,000

/ yr

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Contribute

Open positions11 open marketing positions

Sierra Club logo

Director of Social Media

Sierra Club

Oakland, CA (Remote)

$140K/yr - $150K/yrIn-houseFull-timeDirector/executive
2 days ago
Sierra Club logo

Campaign Director

Sierra Club

USA (Remote)

$210K/yr - $220K/yrIn-houseFull-time
3 weeks ago
SIERRA CLUB logo

Campaign Director

SIERRA CLUB

USA (Remote)

$210K/yr - $220K/yrIn-houseFull-time
4 weeks ago
Sierra Club logo

Campaign Organizer

Sierra Club

Los Angeles, CA (Remote)

$69K/yr - $70K/yrIn-houseFull-time
3 months ago
Sierra Club logo

Development & Marketing Director

Sierra Club

Raleigh, NC (Hybrid)

$85K/yr - $90K/yrIn-houseFull-timeDirector/executive
3 months ago
Sierra Club logo

Communications & Advancement Coordinator

Sierra Club

Chicago, IL (Hybrid)

In-houseFull-time
3 months ago
View all 11 jobs

Sierra Club insights

Company and marketing-team signals from saved company data and employee profiles. Use this before you apply, interview, or negotiate.

Founded
—
Headquarters
Oakland, California
Employees
501-1000
Flat last 12mo
Marketing team
199
15% of company
23 saved employee profiles are linked to this company.

Company stability and risk

Shows a quick risk view from growth, funding age, and news.

Main result
Low risk
Seed-stage · Flat headcount last 12 months
Trend
2023-02-27 -> 2026-01-26
Headcount (12 months)
+2.5%
Last funding round
—
Negative news (120 days)
0
Risk score0/7

Website traffic

Shows traffic size, change, and traffic sources.

Monthly website visitors
560.4K
Month over month+2.1%
Quarter over quarter+11.4%
Top sourceDirect (54.9%)
Traffic source mix
Direct
54.9%
Search
34.2%
Referral

Competitors and search

Shows competitors and key search metrics in one view.

Main result
27 competitor sites
Search traffic: 175.2K organic clicks / 10K paid clicks
Organic competitors
0
Paid competitors
5
Keyword change
+10,040
Ad budget per month
$46.0K
Average search rank
48.3
Paid competitors5

LinkedIn followers

Shows follower count and growth.

LinkedIn followers

Follower count and growth

Total followers

118K

12-mo growth

—

Monthly growth

+3%

Job openings

Shows open jobs, growth, and role changes.

Main result
3 open jobs
Open jobs trend: —
Trend
2024-05-01 -> 2026-02-01
Open jobs growth
—
Biggest role change
—
Latest open role
Chief Development and Marketing Officer

Marketing team size

Shows saved marketing team size.

199
15% of the company • 23 saved marketing people

Average years of experience

Shows typical years of experience across saved people.

15 years
Based on 11 people.

First hire or larger team

Shows if this looks like one hire or a bigger team.

Looks like larger team
Based on saved marketing team size: 199.

News

Shows saved company news.

Has the Sierra Club’s mission drift driven members away?
Nov 11, 2025 • Deseret News
The Sierra Club Embraced Social Justice. Then It Tore Itself Apart.
Nov 7, 2025 • The New York Times
English professor honored by Sierra Club for environmental advocacy
Oct 15, 2025 • Oakland University
7.2%
Social
2.6%
Paid referral
0.9%