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Royal Academy of Dance

Brand · Performing Arts

Company overview

The RAD is one of the world’s most influential dance education and training organisations. With its global headquarters in London, the RAD works locally and around the world to bring dance to diverse communities, widen access to dance and share the benefits and wellbeing that dance brings. With a strong global membership presence in over 85 countries, each year around 250,000 dancers learn the RAD syllabus and take exams. Over 1,000 students are enrolled in in-person and distance-learning dance teacher training programmes. The RAD empowers people through dance education and enjoyment and believes that ‘every body’ should have the opportunity to learn to dance.
Founded in 1920
Battersea, England, GBR
925 employees (175 in marketing)

Salaries

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People

Headcount trend

Company growth over the last 12 months

Headcount +4.5% year over year

Funding

Audience

Monthly website visitors
68.7K
Month over month+33.9%
Quarter over quarter+22.6%
Top sourceSearch (57.6%)
Ad budget per month$0.0
Average search rank43.2
Traffic source mix
Search
57.6%
Direct
31.1%
Referral
6.1%
Social
3.9%
Paid referral
1.2%

LinkedIn followers

Follower count and growth

Total followers

42.7K

12-mo growth

+5%

Monthly growth

+2.4%

News

Links