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Octagon

Agency

4.0
  • Overview
  • Salaries
  • People
  • Funding
  • Audience
  • News
  • Links
  • Insights
  • Jobs

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Company overview

We are Octagon. A global agency in sports, entertainment, and culture. We strike deals. Set the pace. We’re playmakers. A group of creative thinkers and energetic doers inspiring and helping brands and talent to step up and stand out. Octagon is the world’s largest creative marketing and sponsorship consulting practice, and a pioneer and leader in athlete and personality representation and management. With our fingers firmly on the pulse, we set out a clear vision for the future. Our passionate team of 800+ around the world are relentlessly committed to helping you force fate and push forward. We work with hundreds of blue-chip corporate clients, more than 1000 Athletes & Personalities, and manage more than 10,000 events per year. Leading stakeholders in the sports and entertainment world continue to look to Octagon to provide leadership in understanding fans’ passions and how these insights can build more effective, efficient, and measurable marketing programs.
Founded in 1983
Stamford, Connecticut, US
1.3K employees (204 in marketing)
www.octagon.com
79% recommend to a friend
70% positive business outlook

People

Founders and leadership

Ken So
Ken So
Founder & CEO
At the company for 2 years 9 months
Andrei Marcenco
Andrei Marcenco
Chief Executive Officer
At the company for 4 years 2 months

Marketing leadership

Colleen Cummings
Colleen Cummings
SVP, Head of Digital, Social Media & Influencer
At the company for 8 years 7 months
Kerry Rodgerson
Kerry Rodgerson
Senior Vice President, Intergated Marketing & Client Services
At the company for 23 years 7 months
Nancy Atufunwa
Nancy Atufunwa
Senior Vice President, Client Services (Olympic & Paralympic Marketing)
At the company for 4 years 9 months
Derek Aframe
Derek Aframe
Executive Vice President, Head of Integrated Marketing
At the company for 23 years 4 months

Hiring contacts

Lorne Segall, SHRM - SCP
Lorne Segall, SHRM - SCP
Director Talent Acquisition
At the company for 5 years 3 months
Angelica Guiao, MBA, MSBM
Angelica Guiao, MBA, MSBM
Sr. Talent Acquisition Manager - FIFA World Cup
At the company for 7 months

Hiring activity

Open marketing jobs over time

104 open now

Headcount trend

Company growth over the last 12 months

Funding

0

Audience

Monthly website visitors
98.9K
Month over month+39.9%
Quarter over quarter+1.9%
Top sourceDirect (49.9%)
Ad budget per month$0.0
Average search rank58
Traffic source mix
Direct
49.9%
Search
35.6%

News

Sports Media Pod: Randy Scott, Gary Striewski, William Mao
Feb 27, 2025 • Sports Business Journal
Executive Transactions - January 23, 2025
Jan 23, 2025 • sportsbusinessjournal.com
Sports Hospitality Market is Going to Booming Growth 2024 With Top Key Players Analysis Through 2031|Octagon, WME Sports
Dec 9, 2024 • EIN Presswire

Links

www.octagon.comLinkedInCrunchbaseX (Twitter)
Glassdoor

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Headcount +11.4% year over year
Referral
7.1%
Social
6.7%
Paid referral
0.4%

LinkedIn followers

Follower count and growth

Total followers

159K

12-mo growth

—

Monthly growth

+1.5%

Salaries

Typical salary range

$60,000 – $65,000

/ yr

Median base

$70,000

Median total

$70,000

Median experience

5 years

Submissions

23

Pay by role

Experiential Marketing

9 submissions

General Marketing

7 submissions

See what every role pays at Octagon

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Contribute

Open positions104 open marketing positions

Octagon logo

Senior Account Executive (Sports / CSR) (Financial Services Client)

Octagon

Charlotte, NC (Hybrid)

AgencyFull-timeSenior level2+ years exp.
2 months ago
Octagon logo

Senior Event Executive (Driving Programs) (Luxury Automotive Client)

Octagon

USA (On-site)

AgencyFull-timeSenior level2+ years exp.
2 months ago
Octagon logo

Account Executive (Sponsorship Analytics & Operations) (Payment Services Client)

Octagon

Stamford, CT (On-site)

AgencyFull-time
2 months ago
Octagon logo

Senior Account Manager (Sports Partnerships) (Payment Services Client)

Octagon

Stamford, CT (On-site)

$65K/yr - $75K/yrAgencyFull-timeSenior level5+ years exp.
3 months ago
Octagon logo

Senior Account Manager (Sports Partnerships) (Payment Services Client)

Octagon

Stamford, CT

$65K/yr - $75K/yrAgencySenior level5+ years exp.
3 months ago
Octagon logo

Senior Account Manager (Sports Partnerships) (Payment Services Client)

Octagon

New York City, NY

$65K/yr - $75K/yrAgencySenior level5+ years exp.
3 months ago
View all 104 jobs

Octagon insights

Company and marketing-team signals from saved company data and employee profiles. Use this before you apply, interview, or negotiate.

Founded
1983
Headquarters
Stamford, Connecticut
Employees
501-1000
11.4% growth last 12mo
Marketing team
204
15% of company
68 saved employee profiles are linked to this company.

Company stability and risk

Shows a quick risk view from growth, funding age, and news.

Main result
Low risk
Seed-stage · Growing 11.4% last 12 months · More mature · Recently funded
Trend
2023-01-30 -> 2025-11-24
Headcount (12 months)
+11.4%
Last funding round
0 months ago
Negative news (120 days)
0
Risk score0/7

Website traffic

Shows traffic size, change, and traffic sources.

Monthly website visitors
98.9K
Month over month+39.9%
Quarter over quarter+1.9%
Top sourceDirect (49.9%)
Traffic source mix
Direct
49.9%
Search
35.6%
Referral

Competitors and search

Shows competitors and key search metrics in one view.

Main result
0 competitor sites
Search traffic: 11.8K organic clicks / 0 paid clicks
Organic competitors
0
Paid competitors
0
Keyword change
-1,476
Ad budget per month
$0.0
Average search rank
58

G2 quick view

Shows G2 rating and review trend.

Main result
0 / 5
— reviews saved
Reviews month over month
—
Reviews quarter over quarter
—
Reviews year over year
—

LinkedIn followers

Shows follower count and growth.

LinkedIn followers

Follower count and growth

Total followers

159K

12-mo growth

—

Monthly growth

+1.5%

Job openings

Shows open jobs, growth, and role changes.

Main result
89 open jobs
Open jobs trend: +1%
Trend

Marketing leader strength

Shows how strong marketing leadership looks at company level.

Medium
Marketing is represented at senior leadership level. Typical leader time at company: 2 years.

Founder or CEO

Saved founder and CEO profiles.

Scott Seymour
Scott Seymour
SVP Managing Director Golf
Peter Carlisle
Peter Carlisle
Managing Director, Olympics & Action Sports
Dennis Trautwein
Dennis Trautwein
Managing Director Germany & France

Marketing team size

Shows saved marketing team size.

204
15% of the company • 68 saved marketing people

Hiring manager

Shows saved hiring contacts for this job area.

Lorne Segall, SHRM - SCP
Lorne Segall, SHRM - SCP
Director Talent Acquisition

First hire or larger team

Shows if this looks like one hire or a bigger team.

Looks like larger team
Based on saved marketing team size: 204.

Glassdoor ratings

Shows saved Glassdoor ratings.

Glassdoor ratings
Overall rating
4 / 5
Work-life balance
4.1 / 5
Culture
4 / 5
Diversity & inclusion
4 / 5
Recommend to a friend
79%
Positive business outlook
70%

News

Shows saved company news.

Sports Media Pod: Randy Scott, Gary Striewski, William Mao
Feb 27, 2025 • Sports Business Journal
Executive Transactions - January 23, 2025
Jan 23, 2025 • sportsbusinessjournal.com
Sports Hospitality Market is Going to Booming Growth 2024 With Top Key Players Analysis Through 2031|Octagon, WME Sports
Dec 9, 2024 • EIN Presswire

Marketing leadership

Shows saved marketing leaders.

Alyssa Romano
Chief Marketing Officer, Talent + Properties
Jenna Nobles
Jenna Nobles
Senior Director, Talent Marketing
MacKenna Norris
MacKenna Norris
Account Director - Global Sports Marketing

CMO profiles

Shows saved CMO-level marketing leaders.

Alyssa Romano
Chief Marketing Officer, Talent + Properties
7.1%
Social
6.7%
Paid referral
0.4%
2023-05-01 -> 2025-12-01
Open jobs growth
+1%
Biggest role change
marketing: +1%
Latest open role
VP, Client Services
Jeremy Jones
Jeremy Jones
Director, Athlete Marketing (Football)
Emily Hejlik
Emily Hejlik
Senior Director, Athlete Marketing
Talia Brice
Talia Brice
Senior Director, Digital and Social Strategy