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Inovalon

Brand

  • Overview
  • Salaries
  • People
  • Audience
  • News
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  • Jobs

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Company overview

Inovalon empowers customers to improve clinical outcomes and economics across healthcare. We do this with data-driven, cloud-based SaaS solutions powered by the most broadly used cloud platform in U.S. healthcare, the Inovalon ONE® Platform. This platform brings together national-scale connectivity, the largest primary source dataset in the nation, decades of healthcare and technology experience, and advanced analytics to help customers inform, accelerate, and improve patient care and healthcare economics.Our analytics and capabilities are used by over 50,000 active, licensed customers, and are informed by the primary source data of more than 92 billion medical events across 1.1 million physicians, 706,000 clinical settings, and 416 million unique lives.We work with:• 15 of the top 15 U.S. health plans• All top 25 U.S. healthcare provider systems• 8 of the top 15 global pharmaceutical companies• 3 of the top 10 specialty pharmacy companiesFrom payers and providers to pharmacy organizations and life sciences companies, anyone in healthcare can benefit from the powerful capabilities of the Inovalon ONE Platform.
Founded in 1998
Bowie, Maryland, USA
3.3K employees (119 in marketing)
www.inovalon.com

People

Marketing leadership

Nick Panayi
Nick Panayi
Chief Marketing Officer
At the company for 3 years 8 months
Christopher Marin
Christopher Marin
Associate VP Digital Marketing
At the company for 3 years 3 months
Kim Collins
Kim Collins
Senior Vice President Corporate Marketing
At the company for 13 years 5 months
Erik Kreider
Erik Kreider
Director, Marketing Advanced Analytics
At the company for 7 years

Hiring activity

Open marketing jobs over time

18 open now

Headcount trend

Company growth over the last 12 months

Audience

Monthly website visitors
424.1K
Month over month+12%
Quarter over quarter-5.1%
Top sourceDirect (71.1%)
Ad budget per month$37.7K
Average search rank50.3
Traffic source mix
Direct
71.1%
Search
20.2%

News

Inovalon’s Empower 2025 Showcases the Next Chapter in Data-Driven Healthcare
Nov 18, 2025 • Yahoo Finance
Inovalon’s Data Solutions Group Wins BioTech Breakthrough Award for Best Analytics Solution Provider of the Year
Nov 12, 2025 • Business Wire
Inovalon Celebrates Visionaries’ Transformative Achievements in Healthcare With 2025 Impact Awards
Nov 4, 2025 • Business Wire

Links

www.inovalon.comLinkedInCrunchbaseX (Twitter)

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Headcount +3.6% year over year
Referral
6.4%
Social
1.9%
Paid referral
0.3%

LinkedIn followers

Follower count and growth

Total followers

61.9K

12-mo growth

+25.3%

Monthly growth

+1.9%

Salaries

Typical salary range

$126,000 – $135,000

/ yr

Median base

$155,000

Median total

$157,500

Median experience

10 years

Submissions

12

Pay by role

GTM

3 submissions

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Open positions18 open marketing positions

Inovalon logo

Senior Director, Commercial Systems & CRM

Inovalon

USA (Remote)

$171K/yr - $220K/yrIn-houseFull-timeSenior level12+ years exp.
2 months ago
Inovalon logo

Senior Director, Commercial Systems & CRM

Inovalon

Bowie, MD (On-site)

$171K/yr - $220K/yrIn-houseFull-timeSenior level12+ years exp.
2 months ago
Inovalon logo

Market Research and Competitive Intelligence Analyst

Inovalon

USA (Remote)

$77K/yr - $102K/yrIn-house
2 months ago
Inovalon logo

Internal Communications Specialist

Inovalon

USA (Remote)

$63K/yr - $80K/yrIn-houseFull-time
3 months ago
Inovalon logo

Internal Communications Specialist

Inovalon

Tampa, FL (On-site)

$63K/yr - $80K/yrIn-houseFull-time
3 months ago
Inovalon logo

Senior Director of Product Marketing- Payer

Inovalon

USA (Remote)

$171K/yr - $198K/yrIn-houseFull-timeSenior level15+ years exp.
3 months ago
View all 18 jobs

Inovalon insights

Company and marketing-team signals from saved company data and employee profiles. Use this before you apply, interview, or negotiate.

Founded
1998
Headquarters
Bowie, Maryland
Employees
1001-5000
Flat last 12mo
Marketing team
119
4% of company
47 saved employee profiles are linked to this company.

Company stability and risk

Shows a quick risk view from growth, funding age, and news.

Main result
Low risk
Seed-stage · Flat headcount last 12 months · More mature
Trend
2022-02-28 -> 2025-12-01
Headcount (12 months)
+3.6%
Last funding round
—
Negative news (120 days)
0
Risk score0/7

Website traffic

Shows traffic size, change, and traffic sources.

Monthly website visitors
424.1K
Month over month+12%
Quarter over quarter-5.1%
Top sourceDirect (71.1%)
Traffic source mix
Direct
71.1%
Search
20.2%
Referral

Competitors and search

Shows competitors and key search metrics in one view.

Main result
48 competitor sites
Search traffic: 10.8K organic clicks / 1.2K paid clicks
Organic competitors
0
Paid competitors
5
Keyword change
+451
Ad budget per month
$37.7K
Average search rank
50.3
Paid competitors5

G2 quick view

Shows G2 rating and review trend.

Main result
8.8 / 5
39 reviews saved
Reviews month over month
—
Reviews quarter over quarter
+69.6%
Reviews year over year
—

LinkedIn followers

Shows follower count and growth.

LinkedIn followers

Follower count and growth

Total followers

61.9K

12-mo growth

+25.3%

Job openings

Shows open jobs, growth, and role changes.

Main result
79 open jobs
Open jobs trend: —
Trend

Marketing team size

Shows saved marketing team size.

119
4% of the company • 47 saved marketing people

First hire or larger team

Shows if this looks like one hire or a bigger team.

Looks like larger team
Based on saved marketing team size: 119.

News

Shows saved company news.

Inovalon’s Empower 2025 Showcases the Next Chapter in Data-Driven Healthcare
Nov 18, 2025 • Yahoo Finance
Inovalon’s Data Solutions Group Wins BioTech Breakthrough Award for Best Analytics Solution Provider of the Year
Nov 12, 2025 • Business Wire
Inovalon Celebrates Visionaries’ Transformative Achievements in Healthcare With 2025 Impact Awards
Nov 4, 2025 • Business Wire
6.4%
Social
1.9%
Paid referral
0.3%

Monthly growth

+1.9%

2024-03-01 -> 2026-02-01
Open jobs growth
—
Biggest role change
—
Latest open role
VP, Business Development