Independence Blue Cross logo

Independence Blue Cross

Brand

3.4

Company overview

Independence Blue Cross is the leading health insurance organization in southeastern Pennsylvania. For 85 years, we have been enhancing the health and well-being of the people and communities we serve. We deliver innovative and competitively priced health care products and services; pioneer new ways to reward doctors, hospitals, and other health care professionals for coordinated, quality care; and support programs and events that promote wellness. To learn more, visit ibx.com. Connect with us on Facebook and Twitter at @IBX and @IndependenceBlueCross on Instagram. Independence Blue Cross is an independent licensee of the Blue Cross and Blue Shield Association.
Founded in 1938
Philadelphia, Pennsylvania, USA
5K employees (219 in marketing)
57% recommend to a friend
49% positive business outlook

Salaries

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People

Hiring activity

Open marketing jobs over time

7 open now

Headcount trend

Company growth over the last 12 months

Headcount +1% year over year

Audience

Monthly website visitors
697.8K
Month over month+22.2%
Quarter over quarter+20%
Top sourceDirect (64.8%)
Ad budget per month$607.7K
Average search rank50.7
Traffic source mix
Direct
64.8%
Search
29.2%
Referral
5.3%
Paid referral
0.4%
Social
0.3%

LinkedIn followers

Follower count and growth

Total followers

44.2K

12-mo growth

+16%

Monthly growth

+1.6%

News

Links