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Front Row

Agency

3.8
  • Overview
  • Salaries
  • People
  • Funding
  • Audience
  • News
  • Links
  • Insights
  • Jobs

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Company overview

Front Row is your Connected Commerce partner, where brand, demand, and Amazon unite. We bridge brand building and business performance across every platform with Amazon as the core engine of conversion, and deliver end-to-end D2C strategy, design, and development to grow beyond marketplaces.Today’s commerce isn’t linear; it’s looped, layered, and always-on. Forty percent of Amazon branded searches start off-Amazon, 36% of sales are influenced by off-Amazon ads, and TikTok drives Amazon search more than Google. That’s why we design connected systems where every interaction fuels the next, every signal triggers a response, and growth compounds across the commerce ecosystem.At the center is Catapult, our proprietary intelligence platform integrating best-in-class data partners to connect signals from marketplace performance, demand shifts, consumer cohorts, and competitive activity. Signals become insights, insights reveal opportunities, and opportunities turn into strategies, executed in real time to keep brands ahead.Our first growth engine, Brand Equity & Demand Generation, combines the depth of a strategy and creative agency with the agility of a content studio and the reach of a full growth offering across performance marketing, creators, influencers, and more. We create ideas, assets, and activations that boost organic visibility, traffic, and sales on Amazon.Our second growth engine, Conversion & Scale on Amazon, covers every major model: 1P Management, 3P Management, and 3P Distribution in the US, UK, and EU, supported by tailored distribution strategies. From operational excellence to retail media mastery, we make Amazon a growth engine, not just a sales channel.Nothing is possible without our teams. We create pathways for growth, learning, and opportunity so our people can thrive, amplify impact, and help shape the future.Welcome to Front Row. Welcome to Connected Commerce.
Founded in 2012
New York, New York, USA
426 employees (170 in marketing)
www.frontrowgroup.com
59% recommend to a friend
66% positive business outlook

People

Marketing leadership

Rina Yashayeva
Rina Yashayeva
SVP, Brand Strategy
At the company for 11 months
Matt Regan
Matt Regan
VP, Brand Strategy
At the company for 2 years 8 months
Madeline Roszko
Madeline Roszko
Director, Brand Strategy at Front Row
At the company for 1 year 8 months
Carrie Kuiken
Carrie Kuiken
Account Director, Brand Strategy
At the company for 1 year 9 months

Hiring activity

Open marketing jobs over time

56 open now

Headcount trend

Company growth over the last 12 months

Funding

Last raise

Private Equity, 2 years ago

Funding history

Sep 2024

Private Equity Round Front Row Group

Audience

Monthly website visitors
43.4K
Month over month+46.5%
Quarter over quarter+32.8%
Top sourceSearch (45.3%)
Ad budget per month$40.9K
Average search rank40.1
Traffic source mix
Search
45.3%
Direct
44%

News

Zane Smith signs contract extension with Front Row - RACER
Oct 23, 2025 • RACER - Racing News
23XI, Front Row make antitrust case with discovery documents
Oct 16, 2025 • Motorsport.com
Front Row Joins Forces With ‘Dubai Bling’ Showrunners & Nour Arida On Reality Series ‘Confidence is Queen’
Oct 13, 2025 • Deadline

Links

www.frontrowgroup.comLinkedInCrunchbase
Glassdoor

Loading insights...

Headcount +14.8% year over year
Referral
6.3%
Social
2.9%
Paid referral
1.3%

LinkedIn followers

Follower count and growth

Total followers

25.6K

12-mo growth

—

Monthly growth

+6.4%

Salaries

Typical salary range

$110,000 – $122,500

/ yr

Median base

$90,000

Median total

$90,000

Median experience

3 years

Submissions

23

Pay by role

Performance Marketing

3 submissions

Content Strategy

3 submissions

See what every role pays at Front Row

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Open positions56 open marketing positions

Front Row logo

Performance Marketing Manager (DSP) - Marketplace Partnership

Front Row

New York City, NY (Remote)

$100K/yr - $125K/yrAgencyFull-timeSenior level4+ years exp.
2 days ago
Front Row logo

Account Director, Brand Strategy (Beauty) - Marketplace Partnership

Front Row

New York City, NY (Hybrid)

$120K/yr - $150K/yrAgencyFull-timeSenior level6+ years exp.
2 days ago
Front Row logo

Brand Strategy Director - Marketplace Partnership - Premium Beauty

Front Row

Niagara Falls, NY (Remote)

$120K/yr - $150K/yrAgencyFull-timeDirector/executive6+ years exp.
12 days ago
Front Row logo

Brand Strategy Director - Marketplace Partnership - Premium Beauty

Front Row

Niagara Falls, NY (Remote)

$120K/yr - $150K/yrAgencyFull-timeDirector/executive6+ years exp.
13 days ago
Front Row logo

Freelance Content Writer, DMS

Front Row

USA (Remote)

AgencyTemporaryIntern/new grad
1 month ago
Front Row logo

Field Merchandising Specialist

Front Row

New York City, NY (Remote)

$45K/yr - $48K/yrAgencyFull-timeMid level
2 months ago
View all 56 jobs

Front Row insights

Company and marketing-team signals from saved company data and employee profiles. Use this before you apply, interview, or negotiate.

Founded
2012
Headquarters
New York, New York
Employees
501-1000
14.8% growth last 12mo
Marketing team
170
40% of company
47 saved employee profiles are linked to this company.

Company stability and risk

Shows a quick risk view from growth, funding age, and news.

Main result
Low risk
Seed-stage · Growing 14.8% last 12 months · More mature
Trend
2023-03-27 -> 2025-12-01
Headcount (12 months)
+14.8%
Last funding round
19 months ago
Negative news (120 days)
0
Risk score0/7

Website traffic

Shows traffic size, change, and traffic sources.

Monthly website visitors
43.4K
Month over month+46.5%
Quarter over quarter+32.8%
Top sourceSearch (45.3%)
Traffic source mix
Search
45.3%
Direct
44%
Referral

Competitors and search

Shows competitors and key search metrics in one view.

Main result
0 competitor sites
Search traffic: 1.7K organic clicks / 5.1K paid clicks
Organic competitors
0
Paid competitors
0
Keyword change
+254
Ad budget per month
$40.9K
Average search rank
40.1

G2 quick view

Shows G2 rating and review trend.

Main result
0 / 5
— reviews saved
Reviews month over month
—
Reviews quarter over quarter
—
Reviews year over year
—

LinkedIn followers

Shows follower count and growth.

LinkedIn followers

Follower count and growth

Total followers

25.6K

12-mo growth

—

Monthly growth

+6.4%

Job openings

Shows open jobs, growth, and role changes.

Main result
6 open jobs
Open jobs trend: —
Trend
2024-03-01 -> 2026-02-01

Marketing team size

Shows saved marketing team size.

170
40% of the company • 47 saved marketing people

First hire or larger team

Shows if this looks like one hire or a bigger team.

Looks like larger team
Based on saved marketing team size: 170.

Glassdoor ratings

Shows saved Glassdoor ratings.

Glassdoor ratings
Overall rating
3.8 / 5
Work-life balance
4.1 / 5
Culture
3.8 / 5
Diversity & inclusion
3.4 / 5
Recommend to a friend
59%
Positive business outlook
66%

Funding

Shows saved funding data.

Last raise
Private Equity
2 years ago
Funding details
Amount raised
—
Last round
Private Equity
Last fundraise
2 years ago

News

Shows saved company news.

Zane Smith signs contract extension with Front Row - RACER
Oct 23, 2025 • RACER - Racing News
23XI, Front Row make antitrust case with discovery documents
Oct 16, 2025 • Motorsport.com
Front Row Joins Forces With ‘Dubai Bling’ Showrunners & Nour Arida On Reality Series ‘Confidence is Queen’
Oct 13, 2025 • Deadline
6.3%
Social
2.9%
Paid referral
1.3%
Open jobs growth
—
Biggest role change
—
Latest open role
Marketplace Optimization Manager - Marketplace Partnership