SalaryGuide
AboutPricingBlogFor Employers
CompaniesFarmers InsuranceSalaries
Farmers Insurance logo

Farmers Insurance

Brand

  • Overview
  • Salaries
  • People
  • Funding
  • Audience
  • News
  • Links
  • Insights
  • Jobs

Loading company data...

Loading jobs...

Open positions1 open marketing positions

Farmers Insurance logo

SEM Manager - Digital Acquisition & Growth

Farmers Insurance

USA (Hybrid)

$108K/yr - $206K/yrIn-houseFull-timeSenior level7+ years exp.
5 days ago

Company overview

The companies comprising the Farmers Insurance Group of Companies® currently make up one of the country's largest insurers of vehicles, homes and small businesses, and provide a wide range of other specialty insurance and financial services products. In business since 1928, today at Farmers® we proudly serve millions of households across all 50 states through an extensive network of exclusive and independent agents and approximately 18,000 employees. Our experience provides a rich history and legacy of service and strong customer relationships, while our focus on smart innovation, technology and entrepreneurship helps us to stay creative, to continually improve our product offerings and to drive the evolution of the insurance industry. Every interaction with our customers is a chance to stand out through personalized service and make a meaningful difference in their lives. We take pride in empowering individuals and businesses to become smarter and better prepared to protect what matters most.Giving back is also a core part of who we are. Our culture is rooted in volunteerism and a shared commitment to strengthening the communities where we live and work.At Farmers, we truly value your experience as a candidate, and part of that is helping you stay informed and protected. Please keep in mind that any email from a legitimate corporate Farmers Insurance employee will always come from an email address ending in @farmersinsurance.com, @bristolwest.com, or @foremost.com. If you see a message from a different domain, even one that looks close, it's best to treat it with caution. Knowing this helps ensure your communication with us stays safe, secure, and authentic. And if you are ever suspicious of an email and want to verify the legitimacy, please feel free to send an email to Careers@Farmers.com
Founded in 1928
USA
45K employees (1,862 in marketing)
www.farmers.com/careers/corporate

People

Marketing team tenure

Median tenure

6 years

Avg experience

14 years

Across 3 marketing employees

Marketing leadership

Katie Gatto
Katie Gatto
Marketing Director
At the company for 6 months

Hiring activity

Open marketing jobs over time

1 open now

Headcount trend

Company growth over the last 12 months

Funding

Total funding

$300M

Last raise

$300M

Debt Financing, 1 years ago

Funding history

Oct 2024

Debt Financing Farmers Insurance · $300M

Audience

Monthly website visitors
3.3M
Month over month+8.8%
Quarter over quarter+2.3%
Top sourceDirect (62.7%)
Ad budget per month$10.3M
Average search rank51.1
Traffic source mix
Direct
62.7%
Search
25%

News

Farmers Insurance plans layoffs in California while hiring in four other states
Sep 16, 2025 • Repairer Driven News
1.1 million Farmers Insurance customers hit by data breach linked to Salesforce hack
Sep 16, 2025 • Class Action Lawsuits
Farmers Group to cut jobs in California amid wider industry employment decline
Sep 10, 2025 • Insurance Business America

Links

www.farmers.com/careers/corporateLinkedInCrunchbaseX (Twitter)

Loading insights...

Headcount +5.8% year over year
Referral
11.7%
Paid referral
0.4%
Social
0%

LinkedIn followers

Follower count and growth

Total followers

244.1K

12-mo growth

—

Monthly growth

+1.1%

Salaries

Typical salary range

$80,000 – $102,000

/ yr

Help build salary transparency at Farmers Insurance

Share your compensation anonymously to see full data.

Contribute

Farmers Insurance insights

Company and marketing-team signals from saved company data and employee profiles. Use this before you apply, interview, or negotiate.

Founded
1928
Headquarters
USA
Employees
10001+
5.8% growth last 12mo
Marketing team
1,862
4% of company
174 saved employee profiles are linked to this company.

Company stability and risk

Shows a quick risk view from growth, funding age, and news.

Main result
Low risk
Late-stage · Growing 5.8% last 12 months · More mature
Trend
2023-03-27 -> 2025-12-29
Headcount (12 months)
+5.8%
Last funding round
18 months ago
Negative news (120 days)
0
Risk score0/7

Website traffic

Shows traffic size, change, and traffic sources.

Monthly website visitors
3.3M
Month over month+8.8%
Quarter over quarter+2.3%
Top sourceDirect (62.7%)
Traffic source mix
Direct
62.7%
Search
25%
Referral

Competitors and search

Shows competitors and key search metrics in one view.

Main result
0 competitor sites
Search traffic: 227.2K organic clicks / 1.8M paid clicks
Organic competitors
0
Paid competitors
0
Keyword change
+12,313
Ad budget per month
$10.3M
Average search rank
51.1

LinkedIn followers

Shows follower count and growth.

LinkedIn followers

Follower count and growth

Total followers

244.1K

12-mo growth

—

Monthly growth

+1.1%

Job openings

Shows open jobs, growth, and role changes.

Main result
43 open jobs
Open jobs trend: —
Trend
2024-10-01 -> 2026-02-01
Open jobs growth
—
Biggest role change
—
Latest open role
Talent Acquisition Consultant

Marketing team size

Shows saved marketing team size.

1,862
4% of the company • 174 saved marketing people

Average time at company

Shows typical time the marketing team stays.

6 years
Based on 3 people.

Average years of experience

Shows typical years of experience across saved people.

14 years
Based on 95 people.

First hire or larger team

Shows if this looks like one hire or a bigger team.

Looks like larger team
Based on saved marketing team size: 1,862.

Funding

Shows saved funding data.

Total funding
$300M
Last raise
Debt Financing
1 years ago
Funding details
Amount raised
$300M
Last round
Debt Financing
Last fundraise
1 years ago

News

Shows saved company news.

Farmers Insurance plans layoffs in California while hiring in four other states
Sep 16, 2025 • Repairer Driven News
1.1 million Farmers Insurance customers hit by data breach linked to Salesforce hack
Sep 16, 2025 • Class Action Lawsuits
Farmers Group to cut jobs in California amid wider industry employment decline
Sep 10, 2025 • Insurance Business America
11.7%
Paid referral
0.4%
Social
0%