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Etsy

Brand

4.0
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Country
🇺🇸US🇬🇧UK

Company overview

Etsy is the global marketplace for unique and creative goods. We build, power, and evolve the tools and technologies that connect millions of entrepreneurs with millions of buyers around the world. Etsy Inc. employees – whether a team member of Etsy or Depop – tackle unique, meaningful, and large-scale problems alongside passionate coworkers, all the while making a rewarding impact and Keeping Commerce Human.Founded in 2005, Etsy is headquartered in Brooklyn, NY with additional offices in Dublin and Mexico City. As of December 31, 2024, our marketplaces connect 8 million active sellers – including over 5 million on Etsy.com, 80% of whom are women – and 95 million active buyers in nearly every country in the world. In 2024, we facilitated over $12 billion in transactions.
Founded in 2005
Brooklyn, New York, USA
8.9K employees (1,831 in marketing)
www.etsy.com
73% recommend to a friend
56% positive business outlook

People

Marketing leadership

Brad Minor
Brad Minor
Chief Marketing Officer
At the company for 4 years 10 months
Simona Shakin
Simona Shakin
VP, Strategic Marketing
At the company for 11 years 8 months
Dan “Monty” Montalto
Dan “Monty” Montalto
Head of Global Brand Advertising, Influencer and Social Marketing
At the company for 4 years 11 months
Brett Wagner
Brett Wagner
Senior Director, Performance Marketing
At the company for 5 years 9 months

Hiring contacts

Jocelyn McCall
Jocelyn McCall
Global Marketing - Celebrity + Influencer Talent Partnerships
At the company for 6 years 2 months

Hiring activity

Open marketing jobs over time

23 open now

Headcount trend

Company growth over the last 12 months

Funding

Total funding

$747.3M

Last raise

$650M

Post IPO Debt, 9 months ago

Funding history

Jun 2025

Post IPO Debt Etsy · $650M

Feb 2024

Post IPO Equity Etsy

May 2017

Post IPO Equity Etsy

May 2014

Private Equity Round Etsy · $5.6M

May 2012

Series F Etsy · $40M

Audience

Monthly website visitors
454.6M
Month over month+13.3%
Quarter over quarter+14.8%
Top sourceDirect (57.8%)
Ad budget per month$7.1M
Average search rank40.6
Traffic source mix
Direct
57.8%
Search
33.9%

News

Does the Recent 16.9% Drop Signal an Opportunity in Etsy Stock?
Nov 20, 2025 • Yahoo Finance
Etsy Sellers Say ‘Total Search Invisibility’ Is Causing Sales to Tank
Nov 16, 2025 • EcommerceBytes
Etsy spotlights importance of personalized gifting for holiday ads
Nov 6, 2025 • Marketing Dive

Links

www.etsy.comLinkedInCrunchbaseX (Twitter)
Glassdoor

Loading insights...

Headcount +8.6% year over year

Aug 2010

Series E Etsy · $20M

Social
4%
Referral
2.8%
Paid referral
1.1%

LinkedIn followers

Follower count and growth

Total followers

322.6K

12-mo growth

+7.5%

Monthly growth

+0.7%

Salaries

Typical salary range

$135,000 – $175,000

/ yr

Median base

$115,000

Median total

$122,500

Median experience

6 years

Submissions

6

Help build salary transparency at Etsy

Share your compensation anonymously to see full data.

Contribute

Open positions23 open marketing positions

Etsy logo

Marketing Analyst, Paid Social

Etsy

New York City, NY (Hybrid)

$72K/yr - $108K/yrIn-houseFull-timeEntry level
1 day ago
Etsy logo

MarTech Systems Specialist

Etsy

New York City, NY (Hybrid)

$116K/yr - $175K/yrIn-houseFull-timeSenior level5+ years exp.
1 day ago
Etsy logo

Machine Learning Engineer, Search, Ads & Recommendations

Etsy

New York City, NY (Hybrid)

$164K/yr - $246K/yrIn-houseFull-time
5 days ago
Etsy logo

Policy Enforcement Manager, Content Compliance

Etsy

New York City, NY (Hybrid)

$96K/yr - $144K/yrIn-houseFull-time
5 days ago
Etsy logo

Staff Content Designer, UX Platform

Etsy

New York City, NY (Hybrid)

$144K/yr - $216K/yrIn-houseFull-time
12 days ago
Etsy logo

Director, Creator & Affiliate Marketing

Etsy

New York City, NY (Hybrid)

$178K/yr - $267K/yrIn-houseFull-timeDirector/executive
2 weeks ago
View all 23 jobs

Etsy insights

Company and marketing-team signals from saved company data and employee profiles. Use this before you apply, interview, or negotiate.

Founded
2005
Headquarters
Brooklyn, New York
Employees
1001-5000
8.6% growth last 12mo
Marketing team
1,831
21% of company
98 saved employee profiles are linked to this company.

Company stability and risk

Shows a quick risk view from growth, funding age, and news.

Main result
Low risk
Late-stage · Growing 8.6% last 12 months · More mature · Recently funded
Trend
2021-06-28 -> 2025-12-08
Headcount (12 months)
+8.6%
Last funding round
9 months ago
Negative news (120 days)
0
Risk score0/7

Website traffic

Shows traffic size, change, and traffic sources.

Monthly website visitors
454.6M
Month over month+13.3%
Quarter over quarter+14.8%
Top sourceDirect (57.8%)
Traffic source mix
Direct
57.8%
Search
33.9%

Competitors and search

Shows competitors and key search metrics in one view.

Main result
27 competitor sites
Search traffic: 26.1M organic clicks / 7.1M paid clicks
Organic competitors
0
Paid competitors
5
Keyword change
+3,748,791
Ad budget per month
$7.1M
Average search rank
40.6
Paid competitors5

G2 quick view

Shows G2 rating and review trend.

Main result
0 / 5
— reviews saved
Reviews month over month
—
Reviews quarter over quarter
—
Reviews year over year
—

LinkedIn followers

Shows follower count and growth.

LinkedIn followers

Follower count and growth

Job openings

Shows open jobs, growth, and role changes.

Main result
2 open jobs
Open jobs trend: —
Trend

Marketing team size

Shows saved marketing team size.

1,831
21% of the company • 98 saved marketing people

First hire or larger team

Shows if this looks like one hire or a bigger team.

Looks like larger team
Based on saved marketing team size: 1,831.

Glassdoor ratings

Shows saved Glassdoor ratings.

Glassdoor ratings
Overall rating
4 / 5
Work-life balance
4.3 / 5
Culture
4.1 / 5
Diversity & inclusion
4.3 / 5
Recommend to a friend
73%
Positive business outlook
56%

Funding

Shows saved funding data.

Total funding
$747.3M
Last raise
Post IPO Debt
9 months ago
Funding details
Amount raised
$747.3M
Last round
Post IPO Debt
Last fundraise
9 months ago

News

Shows saved company news.

Does the Recent 16.9% Drop Signal an Opportunity in Etsy Stock?
Nov 20, 2025 • Yahoo Finance
Etsy Sellers Say ‘Total Search Invisibility’ Is Causing Sales to Tank
Nov 16, 2025 • EcommerceBytes
Etsy spotlights importance of personalized gifting for holiday ads
Nov 6, 2025 • Marketing Dive
Social
4%
Referral
2.8%
Paid referral
1.1%

Total followers

322.6K

12-mo growth

+7.5%

Monthly growth

+0.7%

2023-07-01 -> 2026-03-01
Open jobs growth
—
Biggest role change
—
Latest open role
Staff Product Designer