Company overview

Barry's is the original high-energy cardio and strength interval training workout. Having launched in 1998 in Los Angeles it went on to spur a global boutique fitness movement. Since then, it has grown from “The Best Workout in the World,” to become not just a fitness leader, but a community and lifestyle with innovative in-studio and digital class modalities, Fuel Bars, retail offerings, and a competitive loyalty program. With more than 84 studios spanning 14 countries, plus Barry’s X – the brand’s inaugural digital fitness experience – Barry’s now brings its global Fit Fam community to its signature Red Room both virtually and physically. Following the success of the original workout, Barry’s expanded its class offerings to include: LIFT (a 50-minute class focusing on strength training with monthly benchmarks for attainable goal setting); RIDE (a 50-minute class offering high-intensity interval training style indoor cycling paired with traditional Barry’s floor work); and Barry’s X, the first-of-its-kind digital fitness community, that features both Live and On-Demand classes, each with Express and Full Length versions. Now a worldwide phenomenon with a cult-like following, Barry’s makes working hard and getting strong, fun.
Founded in 1998
Miami, Florida, USA
1.2K employees (67 in marketing)
66% recommend to a friend
54% positive business outlook

Salaries

Typical salary range

$75,000 – $80,000

/ yr

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People

Hiring activity

Open marketing jobs over time

11 open now

Headcount trend

Company growth over the last 12 months

Headcount +2.5% year over year

Funding

Last raise

Private Equity, 1 years ago

Funding history

Jan 2025

Private Equity Round Barry'S Bootcamp

Jun 2020

Private Equity Round Barry'S Bootcamp

Jul 2015

Private Equity Round Barry'S Bootcamp

Audience

Monthly website visitors
647.9K
Month over month+10.4%
Quarter over quarter+26.9%
Top sourceDirect (49.6%)
Ad budget per month$47.9K
Average search rank55.4
Traffic source mix
Direct
49.6%
Search
41.4%
Referral
5%
Social
3.1%
Paid referral
0.7%

LinkedIn followers

Follower count and growth

Total followers

38.8K

12-mo growth

+17.2%

Monthly growth

+1.4%

News

Links