Responsibilities

• Budget ownership and campaign spend management
• Lead and manage the digital media budget for paid search, programmatic and paid social channels, ensuring efficient allocation across channels.
• Forecast spend, revenue and performance outcomes with high accuracy
• Monitor pacing of optimize spend in real time to maximise ROI
• Create and provide regular performance reports for management information and decision making.
• Campaign execution and optimization
• Lead hands on end-to-end management of the paid search, paid social programmatic campaigns
• Oversee account structure, bidding strategies, audience segmentation and creative testing
• Implement A/B testing frameworks and continuous optimization processes
• Ensure tracking implementation and accuracy across platforms (GA4, conversion API’s, tagging)

Requirements

• Proven track record of growth through digital marketing in an ecommerce setting
• US market experience desirable
• Growth mindset focused on winning the day and striving to drive better performance
• Deep expertise in performance marketing and analytics, specifically hands on experience with: Google Ads, Microsoft Ads, Meta, Programmatic DSP platforms (e.g. DV 360), GA4, Looker
• Experience managing significant budgets
• Experience with bid strategies, audience targeting and automation tools
• Excellent communication skills and a collaborative team player
• Experience in the Travel sector desirable but not essential

Preferred

• US market experience desirable
• Experience in the Travel sector desirable but not essential

Benefits

• Casual dress
• Company pension
• Employee discount
• On-site parking
• Referral programme