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Tia

Technical CRM & QA Specialist (Braze)

London, UK (Remote)

$60/hr – $90/hrMid LevelPart time

Posted 2 weeks ago

Job Summary

Own end-to-end QA and validation of Braze canvases, campaigns, and lifecycle messaging, driving accurate personalization, rendering, delivery, and monitoring across channels.

  • Lead QA across canvases, campaigns, and automation checks to confirm data inputs and triggers function correctly.
  • Oversee deployment readiness and post-launch monitoring of audience flow, tracking, and performance across email and SMS.

Job Description

Responsibilities

  • Canvas and campaign QA: Test Braze Canvases and campaigns before launch, including audience segments, triggers, branching paths, and entry and exit criteria.
  • Personalization and rendering: Validate Liquid logic, fallback states, email HTML, responsive layouts, dark mode, links, tracking, and UTM parameters across clients and devices.
  • SMS QA: Check message content, character counts, GSM-7 and Unicode encoding, shortened links, and opt-out functionality.
  • Deployment and monitoring: Review targeting, rate limits, frequency caps, and quiet hours before launch. Monitor audience flow, delivery, and conversion tracking after launch.
  • Automation audits: Periodically check active flows to confirm that data inputs, triggers, and messaging behavior remain accurate.
  • Technical troubleshooting: Investigate delivery failures, webhook errors, Connected Content issues, data sync discrepancies, and other unexpected Braze behavior.
  • Bug documentation: Write clear, reproducible tickets with diagnostic steps, relevant context, and recommended fixes for engineering or other partners.

Requirements

  • At least 2 years of hands-on experience building, QAing, and troubleshooting Braze Canvases and campaigns, including Segmenter, Connected Content, custom attributes, and custom events.
  • Advanced Liquid scripting skills, including conditional logic, arrays, loops, and fallback handling.
  • Experience with email HTML and CSS, cross-client rendering, and technical SMS requirements.
  • Working knowledge of REST APIs, webhooks, JSON payloads, and data flows into CRM platforms.
  • Experience developing QA checklists, diagnosing lifecycle messaging issues, and documenting bugs in Jira, Asana, or a similar tool.
  • Availability for approximately 10 hours per week, including light overlap for weekly meetings and launch reviews.

Preferred

  • Braze Administrator or Developer certification.
  • Experience with Amplitude, Segment, Snowflake, Redash, or similar tools.
  • Basic SQL skills for validating user profile or event data.
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Tia

3.0 Glassdoor

Founded in 2017 by Carolyn Witte and Felicity Yost, Tia is bringing the new standard of care for women for women in NY, LA, SF and PHX. Blending in-person and virtual care services, Tia’s “Whole Woman, Whole Life” care model fuses gynecology, primary care, mental health and evidence-based wellness services to treat women comprehensively. By bringing collaborative, comprehensive, and compassionate care, Tia is raising the bar for women and empowering them to achieve optimal health, on their terms.

Founded in 2017
San Francisco, California, USA
397 employees (20 in marketing)
www.asktia.com
32% recommend to a friend

Salaries

Posted range

$60/hr – $90/hr

Taken straight from the job posting.

See all Tia salaries

Marketing Team

Marketing Team Size
15 (4% of company)
Median Tenure
2 years
Marketing Roles Posted (Last 30 Days)
1

Funding

Total Funding
$132.8M
Last Raise
$100M
Series B, 5 years ago

Funding History

  • Sep 2021
    Series B • $100M
  • May 2020
    Series A • $24.3M
  • Mar 2019
    Seed • $6M

Traffic Signals

Monthly Visitors
176.8K
Monthly Google Ads Budget
$190K
Traffic Source Mix
Search
41.4%
Direct
52.9%
Referral
3.5%
Social
1.8%
Paid
0.4%

Headcount Trend

Current headcount: ~398

News about Tia

Women’s Health Care Is Getting An Upgrade
Oct 13, 2025 • MindBodyGreen
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Technical CRM & QA Specialist (Braze)

Tia · London, UK · Remote