Social Media Lead

London, UK (Remote)

£35K/yr – £40K/yrMid Level2+ years expFull time

Posted 7 weeks ago

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Job Summary

Own the social content rhythm across frkl. and Angela Scanlon with a sharp focus on brief-to-shoot execution, distinct brand voices, and a data-informed iteration loop.

  • Content & shoots: Build the calendar, brief and shoot with the Creative Director, and craft high quality assets that work for both organic and paid social.
  • Voice & community: Own the online presence, respond in comments/DMs, and keep two brands’ tones clearly separate.
  • Performance & iteration: Track weekly metrics, present insights, and turn gifting and collab moments into content opportunities while aligning with launches and PR.

Job Description

  • Content & shoots: Build and align the content calendar across all channels, own shoots and briefs with the Creative Director to ensure high quality assets that work for both organic and paid social.
  • Voice & community: Be the online voice for frkl. and maintain distinct tones for frkl. and Angela Scanlon across comments, DMs, and everyday brand presence.
  • Performance & iteration: Track weekly channel performance, present updates, and convert gifting relationships and organic collabs into content opportunities while coordinating with launches and PR moments.
frkl. logo

frkl.

frkl. (pronounced freckle)‘Pogini greine’ The Irish for ‘freckles’ literally translates as “little kisses of the sun”In many cultures freckles are seen as imperfections, blemishes, stains on an otherwise unmarred face. But we absolutely love them - on bellies, on knees, on tiny little cheeks. The spirit of frkl. is a two fingered salute to everyone who ever told you you were less than perfect, that some attribute, some physical characteristic was not enough. Not deemed sexy enough, not in line with whatever ideal is being pedalled at any given time. You are perfect! Your rolls and lines, your marks, blemishes, the experience written on your face and buries in your beautiful body. You are unique and one-of-a-kind. And so is Frkl.

London, England, GBR
2 employees (1 in marketing)

Traffic Signals

Monthly Visitors
7.3K
Monthly Google Ads Budget
$61
Traffic Source Mix
Search
37.5%
Direct
48.8%
Referral
6.5%
Social
6%
Paid
1.1%

Headcount Trend

Current headcount: ~2

Marketing Team

Marketing Team Size
1 (50% of company)