Social Media / Digital Growth Manager at Food Connections Ltd | Coalville, Leicestershire, UK

Food Connections Ltd

Social Media / Digital Growth Manager

Coalville, Leicestershire, UK (Hybrid)

Salary Not AvailableMid LevelFull time

Posted 2 months ago

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Job Summary

Own multi-channel growth marketing for a data-driven e-commerce setup, aligning paid ads, site optimization, and content to lift ROAS and customer engagement.

Growth & Channel Optimization: Drive sales across Amazon, TikTok Shop, and eBay while improving listings and paid campaigns.
Conversion & Content Leadership: Enhance website journeys, CRO, product content, UGC, and social campaigns to boost conversions.
Measurement & Growth Enablement: Analyse performance with GA tools and produce insights to inform cross-team growth initiatives.

Job Description

Drive digital sales growth across online channels: Amazon, Tik Tok Shop, and eBay
Manage and optimize website performance and customer journeys
Create, manage, monitor, and optimize listings and paid advertising campaigns
Manage advertising budgets and maximise ROAS
Analyse website and campaign performance using Google Analytics and related tools
Improve SEO performance, SERPs rankings, and online visibility
Optimise product listings, digital content, and conversion rates
Create engaging content including UGC and social media campaigns
Manage online reputation platforms including Trustpilot and Google Business Profile
Monitor customer feedback and implement strategies to improve ratings and engagement

Experience in digital marketing, e-commerce, or growth marketing
Strong understanding of Google Analytics, Google Ads, SEO, and SERPS
Proven experience managing paid advertising campaigns and budgets
Knowledge of conversion rate optimisation (CRO)
Content creation (UGC) and social media marketing experience
Familiarity with Trustpilot, Google Business Profile, and online reputation management
Strong analytical mindset with excellent reporting skills
Excellent communication and project management abilities
Experience with CMS/e-commerce platforms such as Shopify, WooCommerce, Magento, or similar
Strong understanding of ROAS and performance-driven marketing

Competitive salary/Company Car/Performance Bonus
Career development opportunities
Collaborative and supportive working environment
Opportunity to make a genuine impact on business growth
Flexible working options available

Food Connections Ltd

Established in 1992 with the aim of creating high quality handmade baked goods, we’ve earned a respected and trusted reputation over the years. Still run by the family, our purpose-built bakery continues to uphold our motto of quality and tradition in every case.As a trusted industry leader, we work with companies across the UK and Europe. Our belief in collaboration and quality means that we not only achieve our client's aims but consistently exceed their expectations.

Founded in 1992

Coalville, England, GBR

35 employees (3 in marketing)

www.foodconnections.co.uk