Responsibilities

• Content Creation: Create engaging content (posts, stories, short-form videos) for Instagram & TikTok
• Publishing & Scheduling: Publish content across all channels (Facebook, LinkedIn, YouTube), optimizing timing, formats, and trends according to briefs and brand guidelines.
• Copy & Caption: Handle copywriting and content editing, crafting catchy, engaging, and SEO-optimized captions that reflect the brand's tone of voice and drive audience engagement
• Trend Surfing: Keep up-to-date with the latest digital trends, platform updates, cultural moments, and algorithm changes; proactively suggest creative ideas and new content formats to enable timely reactions to hype moments and maximize visibility
• Social Governance: Manage social media accounts and content calendars, ensuring content is aligned with overall strategy and campaign goals
• Community Engagement: Monitor social channels, respond to comments, and engage with the community to build brand loyalty and positive sentiment
• Analytics & Optimization: Track and analyze performance through regular reporting, using tools provided by Digital and native platform insights to optimize strategy and content
• Influencer Collaborations: Support influencer and creator collaborations, with a focus on collaborative posts, story reposting, and other methods of increasing brand awareness and engagement
• Channel Expansion: Support the potential launch and management of new social channels (e.g., Pinterest, Snapchat, X, Reddit), contributing to strategy and, occasionally, creative direction

Requirements

• Strong passion for social media platforms, with the ability to engage extensively across channels, particularly within the luxury, lifestyle, and Greece-related content space
• 2+ years of experience in social media management and content creation, ideally within hospitality, luxury, lifestyle, or food & beverage
• Proven content creation skills, with confidence in front of the camera (especially mobile/iPhone), and a strong eye for composition, lighting, pacing, and digital storytelling
• Excellent copywriting skills, with the ability to create engaging, brand-aligned, and SEO-driven captions, primarily in English
• Previous experience working within the luxury sector
• In-depth knowledge of Instagram, Facebook, TikTok, and their respective algorithms
• Hands-on experience with social media management and analytics tools (e.g., Sprout Social, Meta Business Suite, Traackr, Google tools)
• Basic graphic design and video editing skills; illustration skills will be appreciated
• Strong organizational skills combined with flexibility, a results-driven mindset, and creative problem-solving abilities
• Ability to collaborate effectively within a team, follow brand-first guidelines, and work independently for extended periods when required

Benefits

• - Competitive Salary, wages, and a comprehensive benefits package
• - Excellent Training and Development opportunities
• - Opportunities to build a successful career with global imprint