Responsibilities

• Assist in creating engaging content across various social media platforms, including text, images, and videos
• Monitor and respond to comments, messages, and interactions to foster community engagement
• Support the scheduling and publishing of posts using social media management tools
• Analyse social media metrics to evaluate campaign performance and suggest improvements
• Help coordinate public relations activities to promote brand awareness
• Collaborate with the marketing team to develop innovative campaigns aligned with organisational goals
• Conduct research on industry trends and competitor activities to inform content strategies
• Support the organisation of online events or promotions to increase audience participation

Requirements

• Strong interest in social media management and digital communication
• Excellent written communication skills with an eye for detail
• Basic understanding of public relations principles and online reputation management
• Organised, proactive, and able to work independently as well as part of a team
• Creative mindset with the ability to generate fresh ideas for content
• Willingness to learn new skills through training sessions and mentorship programmes

Preferred

• Familiarity with popular social media platforms (e.g., Facebook, Instagram, Twitter, LinkedIn) is desirable but not essential
• Previous experience in social media or public relations roles is advantageous but not mandatory