Senior Specialist, Global Social Media

Responsibilities

• In this role, you’ll lead the strategy and planning for social media campaigns, sponsorships, and partnerships. You’ll create campaign briefs, activation plans, and content calendars, ensuring everything aligns with business goals. By connecting organic and paid social media with employee and executive advocacy, you’ll deliver cohesive strategies that drive engagement.
• You’ll work closely with stakeholders to align objectives, messaging, and timelines. Your insights will help optimise campaigns and improve future results. You’ll also champion best practices in social media governance, reporting, and AI adoption.
• - Identify opportunities to expand reach and engagement.
• - Analyse campaign performance and share actionable recommendations.
• - Build workflows that improve collaboration and efficiency.

Requirements

• - Experience creating social media strategies and leading integrated campaigns in a corporate or B2B setting.
• - Expertise in platforms like LinkedIn, Meta, YouTube, TikTok, and Reddit.
• - Familiarity with tools like Oktopost and Workfront.
• - Knowledge of using AI tools for research, content creation, and analysis.
• - Strong project management and communication skills.
• - Ability to influence and align teams in a global organisation.

Benefits

• - Competitive compensation
• - Comprehensive benefits programs designed to support your well-being
• - Career development opportunities and ongoing learning
• - A collaborative, people-first culture with accessible leadership
• - The opportunity to do meaningful work with global reach and local impact