Senior Social Content Producer

Sidcup, Bexley, UK (Hybrid)

£38K/yr – £45K/yrSenior Level2+ years expFull time

Posted 7 weeks ago

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Job Summary

Own social content for a creator-led brand by turning platform specifics into native, on-trend content and using data to lift engagement and sales.

  • Own social content strategy across all platforms, with platform-specific storytelling for the Sidemen audience.
  • React quickly to moments, collaborate with creators, and continually test ideas that feel native to each channel.
  • Turn performance data into improved content and faster iteration on future drops, campaigns, and shoots.

Job Description

Responsibilities
  • Help shape the brand’s social content strategy across all platforms
  • Come up with strong content ideas for drops, campaigns, shoots and reactive moments
  • Produce social content for TikTok, Instagram and other key platforms
  • Attend brand shoots with the Sidemen, creators and other influencers to support social content
  • Spot trends, cultural moments and creator-space opportunities
  • React quickly to Sidemen moments and relevant online conversations
  • Make sure content feels right for each platform and the Sidemen audience
  • Use social media to build hype, grow engagement and support sales
  • Analyse performance data and use insights to improve future content
  • Have a strong eye for detail, making small tweaks that help content perform better
Requirements
  • Strong knowledge of the Sidemen, their audience, humour and wider ecosystem
  • Plugged into TikTok, Instagram, YouTube, creator culture, memes, fashion and streetwear
  • Strong understanding of what performs on each platform
  • Confident coming up with social-first ideas that feel native and relevant
  • At least 2 years’ experience working across social content for a brand, creator, media company or large community
  • Strong understanding of how social media can support marketing, launches and product sales
  • Confident working with creators and influencers to direct and capture strong social content
  • Good attention to detail, with the ability to pick up on small things that can help content perform better
  • Strong Photoshop skills, with the ability to create and adapt social assets quickly
  • Confident editing short-form video using CapCut, Premiere Pro, After Effects or similar
Benefits
  • The opportunity to help shape social content for a major creator-led brand
  • Working with some of the biggest creators in the UK
  • A fast-paced role where your work directly impacts growth, engagement, and sales
  • Monthly wardrobe allowance
Sidemen Clothing Ltd logo

Sidemen Clothing Ltd

4.4 Glassdoor

Sidemen Clothing is an apparel company owned by the UK's most prominent online content creators, the Sidemen. Established in 2013, the rise of Sidemen Clothing has coincided with the Sidemen's ever-growing online presence and their constant connection with an enormous worldwide audience.For further information, visit us at www.sidemenclothing.com

Founded in 2013
Sidcup, England, GBR
45 employees (16 in marketing)
100% recommend to a friend

Traffic Signals

Monthly Visitors
210.4K
Monthly Google Ads Budget
$173
Traffic Source Mix
Search
43.7%
Direct
40.7%
Referral
4.3%
Social
10%
Paid
1%

Headcount Trend

Current headcount: ~45

Marketing Team

Marketing Team Size
11 (24% of company)