Senior performance marketing manager

Responsibilities

• Launch and optimise high-quality campaigns across Meta and Paid Search, ensuring accuracy, consistency, and best-practice execution every step of the way
• Support a structured testing roadmap — running experiments across audiences, creatives, messaging, placements, bidding strategies, and more
• Build, QA, and refine campaign setups, tracking, and targeting to ensure we're always learning and improving
• Get performance assets live quickly and learn what resonates with our audience
• Monitor daily performance, spot trends early, and help shape recommendations to improve efficiency and scale
• Transform insights into actionable tweaks across channels — from tightening the brief to refining targeting to unlocking new pockets of growth
• Document learnings, wins, and "what we tried" to help develop our channel playbooks and raise the bar every week
• Potential to own CRM execution end-to-end (TBC on team structure): building segments, scheduling sends, and ensuring customers receive timely, value-led communication

Requirements

• You're T-shaped: you have a solid foundation (4-7 years of experience) across channels, and a clear interest in going deep in at least one
• You're obsessed with experimentation, numbers, and growth
• You enjoy getting hands-on with platforms and tools — from Ads Manager to Google Ads to CRM systems
• You're structured, organised, and enjoy the detail that makes campaigns run smoothly
• You thrive in fast-paced environments where you can get involved, try new things, and learn quickly
• You love turning insights into action — testing constantly, iterating relentlessly, and pushing for better results

Benefits

• Why Join Carmoola?
• - Competitive salary range of £70-85k
• - Holidays: 30 days annual leave + bank holidays + an extra day on your Birthday
• - Hybrid working: 3 days a week in our London office, in the heart of beautiful Primrose Hill
• - A high-impact role with room to grow. You'll own a core area of our performance marketing - with the opportunity to shape and expand the role over time by delivering real results and unlocking new growth opportunities
• - A culture of trust, kindness, and ownership. We move fast, support each other, and enjoy the ride