Senior Paid Media Executive

Redruth, Cornwall, UK (On-site)

£35K/yr – £43K/yrSenior LevelFull time

Posted 2 months ago

Job Summary

Own end-to-end paid media strategy and execution for The Dash Group across B2B/B2C, optimizing Google, Meta, and LinkedIn campaigns, with budget management and ROI-focused measurement.

  • Lead paid media strategy and campaign optimization across Google, Meta, LinkedIn
  • Manage budgets and measurement (ROAS, CPA, lead quality) using GA4/Tag Manager

Job Description

Responsibilities

  • Leading paid media strategy across The Dash Group’s B2B and B2C brands
  • Building, managing and optimising campaigns across Google, Meta and LinkedIn ads.
  • Managing five- to six-figure monthly budgets against commercial targets including ROAS, CPA and lead quality
  • Using data, testing and experimentation to continually improve campaign performance and ROI
  • Managing conversion tracking, attribution and lead-quality analysis using GA4, Google Tag Manager and CRM integrations

Requirements

  • Proven experience managing and growing paid media campaigns across Google and Meta
  • Experience managing five- to six-figure monthly paid media budgets
  • Strong commercial awareness with a focus on measurable business outcomes and maximise ROAS
  • Highly analytical, with strong experience in tracking, reporting and attribution
  • A proactive and creative approach to testing, optimisation and problem-solving
The Dash Group logo

The Dash Group

3.7 Glassdoor

The Dash Group is a multi-service family business based in the South West of England, operating across multiple sites and proudly keeping people, goods, and businesses moving.

Founded in 1925
Pool, England, GBR
59 employees (4 in marketing)
1% recommend to a friend

Salaries

Posted range

£35K/yr – £43K/yr

Taken straight from the job posting.

Paid Media median pay in the United Kingdom

£38K/yr

Most pay falls between £33K and £44K. Based on 93 salaries.

See all The Dash Group salaries

Marketing Team

Marketing Team Size
3 (5% of company)
Marketing Roles Posted (Last 30 Days)
2

Traffic Signals

Monthly Visitors
2.9K

Headcount Trend

Current headcount: ~59
The Dash Group logo

Senior Paid Media Executive

The Dash Group · Redruth, Cornwall, UK · On-site