Senior Marketing Executive

Manchester, UK (Hybrid)

Salary Not AvailableSenior LevelFull time

Posted 4 weeks ago

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Job Summary

Own cross-channel B2B marketing for Priory’s healthcare services, turning audience insights into campaigns that raise awareness, drive engagement and referrals while continuously optimizing for ROI.

  • Own multi-channel campaigns across national, regional and local markets.
  • Shape audience-led content and assets for emails, case studies, video and events to deliver results.
  • Use performance data to optimize campaigns and maximize impact.

Job Description

Responsibilities

  • Deliver high-impact, multi-channel campaigns across national, regional and local markets.
  • Shape and execute plans to raise awareness, engagement and referrals for Priory’s healthcare and adult care services.
  • Create audience-led content including emails, case studies, video and event assets that capture attention and deliver results.
  • Use insights and performance data to optimise campaigns for impact and ROI.
  • Collaborate with internal specialists and external partners to ensure accurate, engaging content delivered across channels and support wider marketing initiatives.

Requirements

  • Strong grounding in marketing principles with proven experience in B2B email marketing from development to optimisation.
  • Confident copywriter with attention to detail; able to produce clear content for diverse audiences.
  • Commercially minded, creative, highly organised and able to manage multiple priorities and pace.
  • Relationship builder who collaborates with senior stakeholders and is proactive.
  • Experience in health or social care would be advantageous; familiarity with Pardot and Salesforce data handling and automation.
  • Experience with video editing tools such as Premiere Pro would be a bonus.

Preferred

  • Experience with video editing tools such as Premiere Pro would be a bonus.
  • Experience in health or social care would be advantageous.

Benefits

  • We want you to succeed at Priory and thrive in your role. You will be well supported with regular career conversations.
  • We also offer full training and numerous pathways into leadership and qualified clinical positions to help you shape your career with us.
  • 25 days Annual Leave + Bank Holidays + additional day’s leave for your Birthday!
  • Annual leave entitlement increases based on length of service: 27 days after 5 years’ service and 30 days after 10 years’ service
  • Length of service recognition awards – every 5 years
  • Employee Assistance Programme
  • Initial Disclosure Check Cost covered, if applicable to role
  • ‘My Possible Self’ App and health-related benefits
  • Online discounts and cashback rewards – Priory Perks
  • Smart Technology scheme (qualifying period)
Priory logo

Priory

Priory is the leading independent provider of mental health and adult social care in the UK.We support 26,000 people a year to move towards a healthier future so they can live their lives as fully and independently as possible.We treat more than 70 conditions, including depression anxiety, addictions and eating disorders, as well as children’s mental health, across our nationwide network of sites. We also support autistic adults and adults with a learning disability, Prader-Willi Syndrome and brain injuries, as well as older people, within specialist residential care and supported living facilities.With over 13,000 colleagues working at Priory, we have a long and prestigious history, and an unrivalled reputation for making a real and lasting difference to the lives of every individual in our care. Priory is part of MEDIAN Group, a leading pan-European provider of mental health, specialist care and rehabilitation services, focussed on restoring quality of life through effective, evidenced and data-driven care.

Founded in 1980
GBR
5.5K employees

Traffic Signals

Monthly Visitors
513K
Monthly Google Ads Budget
$89
Traffic Source Mix
Search
72.6%
Direct
18.1%
Referral
5.7%
Social
1.1%
Paid
1.3%

Headcount Trend

Current headcount: ~5.5K

Marketing Team

Marketing Roles Posted (Last 30 Days)
1

Funding

Last Raise
Private Equity, 17 years ago

Funding History

  • Jan 2009
    Private Equity

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