Senior Digital Marketing & Loyalty Lead

London, UK (Hybrid)

£48K/yr – £58K/yrSenior LevelFull time

Posted 2 weeks ago

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Job Summary

Own and evolve the global Lush Club loyalty program with a strong emphasis on regional localization, omnichannel experiences, and profit-preserving reward mechanics.

Loyalty program ownership: day-to-day operations, global rollout, and regional enablement to drive sign-ups and engagement.
Product & tech alignment: work with Tech/CRM to deliver new features, wallet integration, and compliance.
Governance & reporting: budget, risk, and performance insights for leadership.

Job Description

Responsibilities - Own day-to-day loyalty program operations, global rollout planning, and regional adaptation. - Oversee Lush Wallet rollout and app growth initiatives. - Manage Budget, Compliance, and potential reward model changes to protect margins. - Drive omnichannel campaigns uniting digital touchpoints and retail experiences with flagship store activations. - Define future roadmap for Lush Club with regional and partner franchisee alignment. - Align ethics and sustainability promotions with Earthcare initiatives in promotions. - Lead performance reporting, monthly Lush Club insights, and global marketing reviews. - Collaborate with Tech, CRM, and Dev teams to deliver app/web features and fix platform issues. - Prepare regional enablement and serve as global contact for regional teams. - Ideate and deliver exclusive rewards, early access launches, product drops, and experiences for loyalty members.

Lush

Since establishing in 1995 in Poole, Dorset, Lush has been driven by innovation and its ethics.Creators of pioneering beauty products such as the fizzing bath bomb, shower jellies and solid shampoo bars, we place emphasis on fresh ingredients like organic fruits and vegetables, fight against animal testing and combat over-packaging by developing products that can be sold ‘naked’ to the customer without any packaging.We currently operate in 52 countries with 928 global shops. Through our separate business divisions we invent, manufacture and sell our handmade products direct to our customers through our own shops and online. The fact that we make all our products by hand is something we are really rather proud of!Lush is 10% Employee Owned since 2017 and our people are the heart and soul of our business. In the UK we currently have offices located in Poole, Dorset and Soho, London.

Founded in 1995

Poole, England, GBR

3.5K employees (359 in marketing)

lush.com