Senior Digital Marketing Executive

Carlisle, Cumbria, UK (Hybrid)

£35K/yr – £40K/yrSenior Level5+ years expPermanent

Posted 2 months ago

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Job Summary

Own diverse multi-channel digital marketing programs, turning client briefs into strategic plans, driving efficient spend and measurable growth across paid, organic, and content activity.

  • Lead the development of integrated digital roadmaps, ensure a strong strategic foundation, and continuously optimise campaigns for ROI.
  • Mentor and develop teammates while refining processes and campaign standards to raise overall delivery quality.

Job Description

Responsibilities

  • Take ownership of digital strategy, campaign direction and performance across key client accounts
  • Act as the senior point of accountability for campaign performance and delivery
  • Support the development of junior team members through guidance and review of work
  • Contribute to improving internal processes, workflows and campaign standards
  • Confidently challenge briefs and shape stronger strategic outputs for clients
  • Develop and execute multi-channel digital marketing strategies for clients and internal marketing activity
  • Plan, manage and optimise integrated campaigns across paid, owned and earned media
  • Build clear digital marketing roadmaps aligned to client objectives and growth goals
  • Shape campaign thinking from the outset to ensure a strong strategic foundation
  • Support CreativeHutch’s own marketing strategy to drive brand awareness and new business opportunities

Requirements

  • Minimum 5 years’ experience in a digital marketing role
  • Strong understanding of digital marketing strategy and campaign planning
  • Proven experience managing PPC and paid social campaigns
  • Experience across Google Ads, Meta, TikTok, LinkedIn and YouTube advertising platforms
  • Strong understanding of SEO, AEO, GEO content marketing, email marketing and digital strategy
  • Excellent copywriting and communication skills
  • Experience using analytics platforms including GA4
  • Strong organisational and project management skills
  • Ability to manage multiple projects and deadlines confidently
  • Commercial awareness and a results-driven mindset

Preferred

  • Fast-paced agency experience
  • Experience using HubSpot, Salesforce or similar CRM/automation platforms
  • Google Ads, Meta, TikTok or CIM certifications
  • PR and media relations experience
  • Familiarity with WordPress or CMS platforms

Benefits

  • Hybrid working model
  • Modern, open-plan creative studio in Carlisle
  • 20 days holiday plus bank holidays
  • Pension contributions
  • Ongoing training and professional development
  • Opportunity to work across a wide variety of brands and sectors
  • Supportive and collaborative team culture
  • Real opportunity to shape campaigns, ideas and agency growth
  • Company pension
  • Work from home
CreativeHutch logo

CreativeHutch

We are an independent brand, design and digital marketing studio based in the UK. From artisan start‐ups to global names we help organisations clarify who they are, craft stories that resonate, and create experiences that turn audiences into advocates.What we doBrand Strategy & Positioning – Purpose, vision, messaging and architecture that give every decision a North Star.Visual Identity & Design – Logos, typography, colour systems and guidelines that look sublime and work hard.Digital Marketing & Content – From SEO‐savvy websites to social campaigns that keep the conversation moving.Experiential & Event Design – Exhibition stands, pop‐ups and immersive touchpoints that make your brand a living, breathing moment.How we workInsight first – Deep discovery uncovers the challenges, opportunities and sweet spots others miss.Collaboration always – We become an extension of your team, not just a line item on an invoice.Creativity with purpose – Beautiful work is great; beautiful work that drives growth is better.Accessibility – Good design should include everyone.Why clients choose usMultidisciplinary talent – Strategists, designers, copywriters, videographers and digital pros under one friendly roof.Proven impact – Doubled brand awareness for heritage businesses, tripled online conversions for e‐commerce clients, and helped charities raise awareness.Positive vibes – We blend Northern warmth with straight‐talking honesty, making the process as enjoyable as the outcome.Whether you need a ground‐up rebrand, a campaign that turns heads, or an event experience that sparks conversations, CreativeHutch has the curiosity, craft and commercial know‐how to make it happen. Ready to see what brand.marketing.magic looks like in real life? Let’s talk. :)

Founded in 2021
Carlisle, England, GBR
9 employees (11 in marketing)

Traffic Signals

Monthly Visitors
1.1K
Traffic Source Mix
Search
48.9%
Direct
32.5%
Referral
14%
Social
2.8%
Paid
0.9%

Headcount Trend

Current headcount: ~8

Marketing Team

Marketing Team Size
5 (56% of company)