Senior Digital Content Manager

Responsibilities

• Lead and implement our digital content strategy, ensuring it supports organisational priorities and audience needs.
• Oversee the creation and management of accessible, engaging and user-centred digital content.
• Set and maintain editorial standards, content governance and quality assurance across our digital channels.
• Provide strategic oversight of our website and work with our Web and Digital Tools Technical Manager to shape its development roadmap.
• Use audience insight, analytics and feedback to continuously improve content, user journeys and digital performance.
• Champion best practice in digital accessibility, user experience and SEO.
• Work across fundraising, marketing, communications, support services and research to develop effective digital content and campaigns.
• Help colleagues across MRF build their confidence and capability in creating high-quality digital content.
• Line manage and develop our Web and Digital Tools Technical Manager and oversee relevant budgets, suppliers and commercial arrangements.
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Requirements

• Significant experience managing digital content and developing content strategies.
• Experience managing content for a substantial website or digital platform.
• Excellent writing, editing and proofreading skills, including making complex information clear and accessible.
• Experience developing content standards, governance processes and quality assurance.
• A good understanding of digital accessibility, UX and SEO best practice.
• Confidence using audience insight, analytics and performance data to improve digital content.
• Experience leading cross-organisational projects and managing competing priorities.
• Experience working with agencies or specialist suppliers.
• Experience managing or supervising colleagues and supporting their development.
• You’ll be strategic but practical, collaborative, solutions-focused and committed to creating digital experiences that put audiences first.

Benefits

• £45,000 salary
• 25 days' annual leave, plus statutory and public holidays
• 6% employer pension contribution, alongside a 2% employee contribution
• Flexible office, home or hybrid working within the UK
• Flexibility over working patterns and the option to discuss compressed hours
• 2 paid volunteering days each year
• TOIL to support a healthy work-life balance
• Employee discounts through Peninsula
• A BUPA-backed Employee Assistance Programme for you and your immediate family.