Senior Customer Marketing Data Analyst at Utility Warehouse | London, UK

Senior Customer Marketing Data Analyst

London, UK (Hybrid)

Salary Not AvailableSenior LevelFull time

Posted 3 months ago

Job Summary

Own the data domain for Customer Marketing, shaping scalable models and analytics that drive campaign design, attribution, and strategic actions across the marketing funnel.

Data & Analytics: Build end-to-end models (Dataform/dbt) and optimize performance and quality across pipelines.
Insights & Guidance: Translate data into actionable recommendations that explain why metrics change and where to act next.
Accessibility & Governance: Deliver self-serve dashboards and maintain domain knowledge to guide team goals.

Job Description

Responsibilities\n

Data domain ownership: ensure the data model is coherent, scalable, and cost-effective for Customer Marketing.
Campaign design influence: provide analytics that inform long-term marketing effectiveness.
Analytics Engineering: build end-to-end data models in Dataform and manage complex transformations.
Actionable insight: explain why results occur and prescribe next strategic steps.
Performance & Reliability: tune SQL for cost and runtime, address data quality alerts, and manage technical debt.
Dashboards & Reporting: create self-serve dashboards and pre-built datasets for KPI access.
Domain Ownership: develop deep knowledge of the customer marketing landscape to guide team goals.
Pipeline Design: design scalable analysis processes requiring minimal supervision.

Requirements\n

Expert SQL proficiency: debug complex queries and write optimised, high-performance code.
Advanced data modelling: develop scalable, reusable domain-level data models (e.g., Dataform/dbt).
Analytics methodology: strong knowledge of attribution modelling and cohort analysis.
Technical governance: influence technical guidelines, principles, and standards.
Marketing tech stack: familiarity with Braze, Optimizely, Mixpanel, Amplitude, or GA4.
CI/CD & DevOps: experience with Git and GitHub.
Strategic impact: track record of translating data into actionable recommendations driving KPIs.

Benefits\n

Competitive salary: We benchmark against the industry and will share the salary openly during our first conversation.
Performance bonus: An annual discretionary bonus ranging from 15-40%.
Flexible working
Work-life balance: Optional four-day working week (90% pay for 90% impact).
Work from anywhere: Work abroad for up to three weeks, twice per tax year.
Holiday: 25 days plus bank holidays (increasing with tenure), option to trade up to five days per year.
UW discounts: Perkbox access with rewards and discounts.
Future planning: Matched-contribution pension and life assurance (up to 4x salary).
Family first: Policies to help you and your family thrive.

Utility Warehouse

We’re a community of over a million good-hearted go-getters who believe there’s a better way to do home services. And we’ve been helping people save time and money while running their homes for over 20 years.We bundle essential services like energy, broadband, mobile and insurance into one simple monthly bill. But what really sets us apart is how we do it: with a nationwide network of local, friendly Partners who recommend UW to their friends, family and communities.So you could say we’re both in your corner, and just around the corner.For both employees and Partners, that means being part of something with real purpose. Whether you work in product, tech, marketing or customer service, every single person plays a part in supporting a business built on people helping people.

Founded in 1997

London, England, GBR

5K employees (118 in marketing)

uw.co.uk/careers