Senior Content Creator | Energy Tech

Responsibilities

• Own the whole process: concept, script, production, edit, delivery
• Produce and iterate static and video ads for Meta and Google at pace – think 8+ concepts and 30+ total assets per month
• Use our AI-assisted production workflows alongside traditional production to help with speed of delivery
• Be relevant! Stay on top of Meta Ad Library and the wider market for angles and formats that are having a moment, working them into your creative process
• Help the team iterate by digesting the numbers from the performance team (hook rate, hold rate, CTR, CPA, ROAS) and use these to inform your next creative hypotheses
• Keep your creative pipeline moving: what’s live, what’s in production, what’s next
• Create a productive and efficient working relationship with our partner\'s performance marketing team & work within their brand and regulatory approval without letting it slow you down
• Be our champion for quality - challenge weak briefs and convince with evidence rather than opinion
• Learn the brand, product, UK energy market and regulatory environment, so the ads are accurate and compelling
• Partner with the creative team in Australia - we share processes, workflows and results to make each other better

Requirements

• A portfolio of ads you conceived and made, with what each one did
• Hands-on across both video and static – you don\'t need every discipline, but you need more than one
• Fluent with AI video and image generation, and genuinely interested in where those tools are going
• Self-sufficient production – idea to live asset with or without a production team behind you
• Data-literate – you can open Ads Manager, pull a creative report and form a view
• Good taste – this is the thing we\'re hiring for. A sharp instinct for what stops a thumb, and the judgement to know which of your ideas is the good one before the data tells you
• Shipped over polished – you know the difference between good enough to test and good enough to be proud of
• Performance over opinion – we back the numbers over anyone\'s view, including our own
• Velocity as a system, not a sprint – you build templates, modular assets and workflows so that we can deliver smarter and faster
• Comfortable with ambiguity – we’re testing a new structure in a new market. You\'ll be helping to shape the future of creative production at Amber.

Preferred

• You\'ve worked embedded in a client or partner organisation, not only agency-side
• You\'ve made work in a regulated category and stayed fast anyway
• You\'ve adapted creative across markets or audiences
• You publish or post your own work somewhere and have a point of view about the craft

Benefits

• Competitive salary of £55-70k and share options in Amber
• Hybrid and flexible working
• Pension
• Enhanced gender-neutral parental leave
• Annual learning and development budget
• An external Employee Assistance Plan for mental health support
• An Annual trip to Australia for ‘AmberCon’ meeting our rapidly growing global team of 240+