Search & Content Lead

Manchester, UK (Hybrid)

£50K/yr – £60K/yrSenior LevelFull time

Posted 23 hrs ago

Job Summary

You will own the statutory question library and drive organic search, answer engine and content strategy across regulated housing topics.

  • Own the domain strategy and traffic for statutory terms
  • Refresh answers at statutory dates and align resident stories with compliance content

Job Description

Responsibilities

  • Build the statutory question library across Renters' Rights, Awaab's Law and the private rented sector database, published on one domain at a standard professionals will trust
  • Own organic search, including answer engine and generative engine optimisation
  • Refresh every answer at each statutory date, beginning with 30 November 2026
  • Run the resident story content alongside the compliance material, so the engine carries both the professional and the human argument
  • Own organic traffic and rankings against target statutory terms, organic pipeline contribution, and content-assisted conversion
  • Work with the Demand Generation Lead, the PR & Editorial Lead and Product Marketing

Requirements

  • Senior SEO and content leadership with ownership of a domain strategy
  • Demonstrable ranking gains in a competitive or technical category
  • Experience building content at depth on a regulated or technical subject
  • Understanding of answer engine and generative engine optimisation as they stand in 2026
  • Editorial judgement, and the ability to hold a quality standard on subject matter you are not personally expert in

Preferred

  • Experience consolidating content across multiple domains after acquisition
  • Familiarity with UK housing, lettings or property regulation
  • Technical SEO depth, including migration planning
Aareon Group logo

Aareon Group

3.8 Glassdoor

Sustainable spaces for allWe are Europe's trusted provider of SaaS solutions for the property industry, leading the charge towards a digital future.Our missionOur mission is more than our work; it's our passion: connecting people, process and property, bringing the ecosystem closer together. We make digitalization a reality, helping our customers manage and sustain their properties effectively while providing superior digital experiences for everyone involved.Our commitmentEmbracing the industry's responsibility, we are dedicated to a more sustainable future. Our commitment encompasses environmental, economic, and social dimensions, empowered by technology that promotes affordable housing and energy efficiency for a brighter tomorrow.Eager to embark this adventure? Let’s connect!

Founded in 1957
Mainz, Rhineland-Palatinate, DEU
1.3K employees (35 in marketing)
1% recommend to a friend
1% CEO approval

Salaries

Posted range

£50K/yr – £60K/yr

Taken straight from the job posting.

See all Aareon Group salaries

Marketing Team

Marketing Team Size
35 (3% of company)
Median Tenure
27.2 years
Marketing Roles Posted (Last 30 Days)
1

Funding

Total Funding
$308M
Last Raise
$308M
Private Equity

Funding History

  • Jun 2024
    Private Equity
  • Aug 2020
    Private Equity • $308M

Traffic Signals

Monthly Visitors
387.9K
Traffic Source Mix
Search
5.3%
Direct
69.7%
Referral
10.6%
Social
2.9%
Paid
0%

Headcount Trend

Current headcount: ~1.3K
Aareon Group logo

Search & Content Lead

Aareon Group · Manchester, UK · Hybrid