Responsibilities

• Plan and deliver integrated monthly marketing activity across a portfolio of hotel clients, aligned with commercial priorities, target markets and seasonal demand.
• Manage client accounts, project plans, deadlines, contracted hours and monthly reporting, keeping activity organised and on track.
• Update and maintain websites using content management systems (CMS), including landing pages, offers and seasonal campaign content.
• Plan, create, schedule and publish social media content, including short-form video, community activity, paid social campaigns and creator or influencer coordination.
• Build, segment and deliver email marketing campaigns using email marketing and CRM platforms, with a focus on engagement and conversion.
• Manage online business listings, review and reputation channels, ensuring information, imagery and responses remain accurate and on brand.
• Apply on-page SEO best practice, monitor organic search performance and identify opportunities to improve visibility, rankings and website traffic.
• Support paid digital marketing across search and social channels, coordinating campaign activity, budgets, creative and performance reporting.
• Track website and campaign performance using analytics and reporting platforms, turning data into clear, commercially focused recommendations.
• Build trusted client relationships and develop a strong understanding of each hotel’s business objectives, revenue priorities and target audiences.

Requirements

• Proven experience in a Marketing Manager or similar marketing role; experience within hospitality, leisure, agency or a multi-site environment would be advantageous.
• A strong commercial mindset with an understanding of how marketing activity contributes to enquiries, bookings, revenue and business growth.
• The confidence to take ownership of marketing activity, make informed decisions and recommend the right course of action rather than simply following a brief.
• Strong campaign and project management skills, with the ability to manage multiple priorities, deadlines and stakeholders.
• An analytical approach, with the ability to interpret marketing performance and turn data into clear, practical recommendations.
• Excellent written and verbal communication skills, with the confidence to work directly with clients, senior stakeholders and external partners.
• Strong creative judgement and an understanding of brand, customer experience and what makes marketing communications effective.
• The ability to balance strategic thinking with hands-on delivery in a fast-moving environment.
• Excellent organisational skills, attention to detail and the ability to maintain consistently high standards across multiple accounts.
• A collaborative, proactive approach with the confidence to challenge ideas constructively and contribute your own thinking.

Benefits

• Hybrid working with a balance of home and office-based collaboration.
• Ongoing professional development and investment in learning.
• Exposure to a diverse portfolio of independent hotels and hospitality businesses.
• Direct access to founders and senior consultants, with genuine involvement in business strategy.
• Opportunity to work across a wide variety of commercial marketing projects rather than a single brand.
• Regular team planning days, collaboration sessions and company social events.
• A supportive, ambitious environment where new ideas are encouraged and ownership is valued.