Paid Social Senior Executive

London, UK (On-site)

£35K/yr – £48K/yrSenior LevelFull time

Posted 1 day ago

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Job Summary

You will own and optimize paid social campaigns across multiple platforms, driving growth through testing, collaboration, and insights while shaping both direct response and brand strategy.

  • Own regional paid social strategy and testing initiatives to drive incremental growth
  • Collaborate with creative and analytics teams to produce best-in-class assets and actionable insights
  • Stay ahead of platform innovations by working with platform representatives

Job Description

Responsibilities

  • Building and optimising campaigns across Meta, TikTok, Reddit, and Snapchat. Analysing what’s working and what isn’t, and continually testing new ideas.
  • Managing the Paid Social activity in the UK, Australia, and New Zealand, validating new opportunities to drive incremental growth and working closely with cross-functional teams to make it happen, whilst ensuring performance meets sustainability goals.
  • Playing a strong role in both direct response and brand strategy and executing each to ensure the region and the channel flourish.
  • Working closely with our creative teams to produce best-in-class creative to portray our story, educate people on hidden fees, and present Wise as the clear solution.
  • Working closely with analysts on spotting data issues, testing and validating assumptions, proposing and leading incrementality tests, and assessing data sets for actionable insights.
  • Working closely with our platform representatives to ensure we stay ahead of the curve and are kept at the forefront of industry innovations.

Requirements

  • An entrepreneurial spirit, willing to learn on the go and take ownership of your region with a strong sense of autonomy.
  • Team player with a drive to help other people, and impart their wisdom to strengthen the team.
  • A head for numbers, and the ability to spot problems and draw conclusions from data.
  • A strong communicator comfortable expressing their ideas and challenging others.
  • The ability to prioritise what’s most important and make calculated decisions.
  • High-level experience running ads on Meta and TikTok.

Preferred

  • Mid-level experience running ads on Pinterest, X, LinkedIn or any other social media marketing platform.
  • Working on the UK, or Pacific markets.
  • Working in a fast-paced digital business or startup.
  • You speak a second language.

Wise

3.9 Glassdoor

Wise is a global technology company, building the best way to move money around the world. With the Wise account people and businesses can hold 40+ currencies, move money between countries and spend money abroad. Large companies and banks use Wise technology too; an entirely new cross-border payments network that will one day power money without borders for everyone, everywhere. However you use the platform, Wise is on a mission to make your life easier and save you money.Co-founded by Kristo Käärmann and Taavet Hinrikus, Wise launched in 2011 under its original name TransferWise. It is one of the world’s fastest growing, profitable technology companies and is listed on the London Stock Exchange under the ticker, WISE.16 million people and businesses use Wise globally, which processes £9 billion in cross-border transactions every month, saving customers around £1.5 billion a year.For customer queries: Please note that LinkedIn is not a Wise Customer Support channel. If you would like to hear from our Customer Support team, please see our Facebook, Twitter and Instagram pages.Login to access customer support: https://wise.com/login/FB: https://www.facebook.com/Wise/IG:https://www.instagram.com/wiseaccount/TW:https://twitter.com/home

Founded in 2011
London, England, GBR
9.2K employees (465 in marketing)
78% recommend to a friend
85% CEO approval

Traffic Signals

Monthly Visitors
47.5M
Monthly Google Ads Budget
$80.4K
Traffic Source Mix
Search
50%
Direct
47.8%
Referral
1.7%
Social
0.2%
Paid
0.2%

Headcount Trend

Current headcount: ~9.2K

Marketing Team

Marketing Team Size
318 (3% of company)
Median Career Experience
9.5 years
Median Tenure
3.3 years
Marketing Roles Posted (Last 30 Days)
16

Funding

Total Funding
$1.7B
Last Raise
Post IPO Debt, 3 years ago

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