Membership Content Editor (12 Month FTC)

Responsibilities

• Monitor the B2B content and events calendar. Strategize and execute supporting marketing content and other coverage
• Create exclusive membership content, including articles, guides and newsletters
• Support with content on the Country Living Marketplace website when needed including shopping hubs and seasonal shopping guides with SEO front and centre
• Manage the relevant B2B Instagram accounts, creating content that is effective, engaging and on brand
• Attend Country Living events to gather multiplatform content
• Regularly report on B2B content performance to wider team and constantly use analytics tools and data to adjust, mould and accelerate strategy
• Create and maintain a content matrix that ensures appropriate coverage for Artisan Collective members across Country Living editorial channels
• Work closely with the editorial team to ensure that the agreed Artisan Collective coverage is adhered to across the year, and when required support in the delivery of editorial content
• Work with editorial team to stay up to date with wider brand opportunities for artisans
• Create digital editorial content to support Artisan Collective, including shopping galleries and news stories

Requirements

• A proven track record of working on multiple digital brands at an editor level. The ability to multi-task, remaining calm and professional under pressure
• An aligned interest with Country Living content, including style and interiors, homes and gardens, sustainability, wildlife and artisans
• A strong eye for data and content strategy, comfortable using Google Analytics and other insight tools to inform content and set targets
• A solid knowledge of both SEO and E-commerce, and how to build a strong search strategy that results in both traffic growth and revenue with the best possible UX
• A thorough understanding of social platforms ranging from Facebook and Instagram, to TikTok, Pinterest and YouTube, and how to use them to grow brand ID
• Keep up to speed with new developing social platforms
• A proven track record of excellent idea generation, pitching and writing
• An excellent team player with proven collaboration skills
• Knowledge of Photoshop and social media content creation tools
• Basic video editing skills.

Benefits

• (Your benefits at Hearst UK are more than just extras - they are tools to help you thrive in every part of life. )
• Hearst Exclusives - Only for You!
• - Get adventurous with Good Housekeeping Taste and Beauty Testing Panels - yes, you could be trying the next big thing in beauty, food & drink.
• - Snag luxe beauty steals at our legendary office sample sales - score big on top brands without breaking the bank!
• Inclusion, Health & Wellbeing: Feel Your Best
• - Stay healthy with Specsavers eye care, a company-funded Health Cash Plan, and access to mental health support.
• - Get active and stress-free with discounted gym memberships and the Cycle to Work scheme.
• - Embrace flexibility with a Location Flex and Holiday Exchange to take time when you need it.
• - Take time to give back with a Charity Day and access wellbeing resources whenever you need them.
• - Join one of our Hearst ERG Groups.