Responsibilities

• Content review and brief development
• Support the website and blog development and management
• Help develop effective strategies and tactics to promote Geotab and it's products and services
• Create, manage and analyse B2B social media channels
• Maintain all internal and external documents and marketing materials
• Encourage internal blog and social media engagement
• Analyse campaign performance
• Support the Marketing activities for the Sales team to ensure Partners improve their social/digital presence (co-marketing programme)
• Collaborate with internal departments and external support agencies to develop and successfully execute segment activity including global advertising planning (media, creative and content), PR, product launches, events, and reseller/channel campaigns and programs
• Develop value-based messaging, assets and campaigns that will assist internal teams in securing marketing effort by resellers/channel partners

Requirements

• Marketing, Journalism, Media, Communications, Business or other relevant degree (2:1 or above)
• Digital skills with previous experience using a CMS (e.g. WordPress)
• Technical competence using software programs, including Google Suite for business (Sheets, Docs, Slides)
• Strong business writing, oral communication, and interpersonal skills in English (additional languages considered a plus)
• Understanding of or willingness to learn SEO and web performance indicators like Google Analytics
• Highly organised, task-oriented, self-managed team player who demonstrates proactivity in taking initiative
• Good analytical skills and knowledge of digital marketing with a desire to learn about Geotab technology
• If you got this far, we hope you're feeling excited about this role! Even if you don't feel you meet every single requirement, we still encourage you to apply.