Marketing Manager UK & Ireland - Heart Failure

Maidenhead, Windsor and Maidenhead, UK (On-site)

Salary Not AvailableMid LevelFull time

Posted 2 months ago

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Job Summary

Drive CardioMEMS market leadership in UKI by shaping multi-channel campaigns, content enablement, and cross-functional alignment that translate strategic goals into measurable adoption and revenue impact.

  • Own multi-channel campaigns and campaigns planning across digital, email, events, and paid media to meet commercial targets.
  • Coordinate content, messaging, and sales enablement to strengthen brand positioning and regional impact.
  • Partner with sales, market access, and regional teams to ensure aligned execution and timely delivery.

Job Description

Responsibilities

  • Develop and deliver short-, medium-, and long-term marketing strategies for CardioMEMS across UKI, aligned to commercial and financial goals
  • Plan and execute integrated multi-channel campaigns (digital, email, events, webinars, paid media) to drive awareness and adoption
  • Create compelling content and sales enablement materials, ensuring consistent messaging and strong brand positioning
  • Partner with sales, market access, and regional teams to ensure aligned execution and maximise market impact
  • Analyse market trends, campaign performance, and competitor activity to identify opportunities and optimise strategy
  • Build and manage relationships with KOLs, scientific associations, and key stakeholders across UKI
  • Coordinate events, conferences, and webinars end-to-end, ensuring seamless delivery and strong engagement
  • Manage external agencies and internal stakeholders to deliver campaigns on time and within budget
  • Lead, coach, and inspire high-performing marketing and field teams, driving accountability and results
  • Support forecasting, budgeting (LBE/Outlook), and ensure compliance with company policies and quality standards

Requirements

  • Bachelor in Marketing or equivalent through experience
  • Medical or scientific training in the biomedical field
  • Knowledge of the medical devices market
  • Previous experience in the field of Heart Failure, Cardiac Surgery or Perfusion, on technical, clinical and/or marketing functions
  • Strong copywriting and content creation abilities
  • Solid understanding of social media, email marketing
  • Ability to interpret data and translate insights into actions
  • Excellent communication and stakeholder‑management skills
  • Strong organisational skills with attention to detail
  • Confident in managing webinars and supporting event logistics

Benefits

  • As you’d expect from a global healthcare company, we offer a phenomenal range of benefits to support you and your family.
  • These include competitive salaries and bonus potential, a superb defined contribution pension scheme, private healthcare, life assurance and a flexible benefits scheme.
  • The base pay for this position is
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Abbott

3.8 Glassdoor

Abbott is a global healthcare leader that helps people live more fully at all stages of life. Our portfolio of life-changing technologies spans the spectrum of healthcare, with leading businesses and products in diagnostics, medical devices, nutritional and branded generic medicines. Our 114,000 colleagues serve people in more than 160 countries. Connect with us at www.abbott.com, on Facebook at www.facebook.com/Abbott and www.facebook.com/AbbottCareers, on Instagram @AbbottGlobal, and on X @AbbottNews.We invite you to explore opportunities at Abbott, to see if your talents and career aspirations may fit with our openings. An equal opportunity employer, Abbott welcomes and encourages diversity in our workforce.Terms of Use: https://www.abbott.com/social-media-terms-of-use.htm

Founded in 1940
North Chicago, Illinois, USA
161K employees (6,303 in marketing)
71% recommend to a friend
81% CEO approval

Traffic Signals

Monthly Visitors
1.1M
Monthly Google Ads Budget
$98.1K
Traffic Source Mix
Search
41.6%
Direct
41.4%
Referral
14%
Social
0.9%
Paid
2.1%

Headcount Trend

Current headcount: ~160.9K

Marketing Team

Marketing Team Size
5,104 (3% of company)
Median Career Experience
22 years
Median Tenure
9.6 years
Marketing Roles Posted (Last 30 Days)
12

Funding

Total Funding
$20B
Last Raise
$20B
Post IPO Debt, 7 days ago

Funding History

  • Mar 2026
    Post IPO Debt • $20B
  • Mar 2011
    Post IPO Debt • $100K
  • Mar 2009
    Post IPO Debt • $6.7M

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