Responsibilities

• Develop and execute marketing strategies that generate qualified sales leads and support business growth
• Support initial conversations with MQL to qualify into SQL
• Support qualification discussions, and introductory pitches with prospective clients where required
• Deliver targeted campaigns across digital, printed content, email and social media channels
• Build prospect databases and support outbound business development through account-based marketing and lead nurturing
• Manage the company website, social media, marketing collateral and digital content
• Plan and coordinate exhibitions, trade shows and customer events to maximise brand exposure and lead generation
• Supporting the maintenance of CRM data, monitor campaign performance and report on pipeline and marketing ROI
• Conduct market research, competitor analysis and identify new market opportunities
• Work closely with Engineering and Sales teams to translate technical capabilities into compelling customer messaging

Requirements

• Degree qualified in Marketing, Business or a related discipline (or equivalent experience)
• Minimum five years' marketing experience within an engineering, manufacturing or another technical industry
• Proven track record of generating sales leads through marketing activity
• Experience supporting business development and sales teams
• Strong digital marketing, CRM and content creation experience
• Ability to communicate complex technical information to both technical and commercial audiences

Preferred

• Experience within aerospace, defence, motorsport, automotive or advanced manufacturing
• Knowledge of HubSpot CRM and account-based marketing
• Experience working with international teams
• Additional European language skills

Benefits

• Flexitime
• Free parking
• Life insurance
• On-site parking
• Private medical insurance
• Sick pay