Marketing Manager

Hertford, Hertfordshire, UK (Unknown)

£35K/yr – £40K/yrMid Level2+ years expFull time

Posted 2 months ago

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Job Summary

Own and protect brand identity across pubs and beer brands while translating marketing plans into on-site execution and campaigns that drive visits and sales.

  • Brand ownership across pubs, ensuring on-brand materials and consistent presentation.
  • Lead and coordinate campaigns, promotions, and seasonal activity to drive visits and sales.
  • Collaborate with pub teams on in-venue execution and support digital/CRM activity and analytics.

Job Description

Responsibilities

  • Bringing Our Pub Brands to Life – you will be the brand guardian for your pubs!
  • Support the delivery of marketing plans across our pub concepts and beer brands
  • Help coordinate and lead campaigns,promotions and seasonal activity
  • Work with pub teams to make sure marketing activity is executed brilliantly in site
  • Creating Campaigns That Drive Visits & sales growth
  • Help plan and deliver campaigns around key calendar events,food launches and beer occasions
  • Coordinate marketing materials including POS,digital assets and promotional content
  • Support social media activity across our brands
  • Lead video shoots and content creation for your brands & campaigns
  • Supporting the brewery & beer marketing

Requirements

  • 2+ years marketing experience,ideally within hospitality,food & drink,retail or leisure
  • A genuine interest in pubs,beer and hospitality culture
  • Strong organisational skills and attention to detail
  • Creative thinking with a hands-on approach
  • Good influencing and communication skills
  • Ability to lead and deliver projects on time,to a high standard
  • Someone who enjoys working collaboratively and getting stuck in
  • Driving license

Benefits

  • Company contributory pension scheme
  • Life Assurance
  • Family friendly policies including enhanced maternity and paternity pay
  • Team discount card
McMullen & Sons logo

McMullen & Sons

McMullen and Sons Ltd, the Family Brewer of Hertfordshire est 1827.Our Philosophy - is one word: RespectRespect for our customers, who are spending their hard-earned pounds with us. Respect for our staff, who entrust their working life and career aspirations to us. Respect for our tenants and pub operators, who commit to business relationships with us. Respect for our shareholders who invest, through good and bad times. The challenge, of course, is balancing the expectations of all the above.Customer expectations have changed dramatically throughout our history. When we were founded, less than 5% of the population had the right to vote in general elections, but now every customer has the opportunity to tell us, through numerous feedback processes what they expect and whether their expectations have been met. We are, and have always been, customer focused and as our customers’ needs have evolved so have we. This has allowed us to have survived, and indeed thrived, for nearly two centuries by listening to our customers and progressing with the times while remaining true to our values of providing passionate people and consistent quality, for the long term, at all times.

Hertford, England, GBR
682 employees

Traffic Signals

Monthly Visitors
191.7M
Monthly Google Ads Budget
$235K
Traffic Source Mix
Search
8.7%
Direct
20.1%
Referral
3.9%
Social
65.9%
Paid
0.6%

Headcount Trend

Current headcount: ~682

Marketing Team

Marketing Roles Posted (Last 30 Days)
1