Responsibilities

• Support the planning, coordination and delivery of integrated multi-channel marketing campaigns across a range of commercial content, including events, webinars, articles, reports, surveys and other bespoke content solutions.
• Ensure campaigns are delivered on time, meet agreed objectives and achieve client KPIs, including audience engagement, lead generation and event registrations.
• Build, schedule, execute and monitor email marketing campaigns from creation through to deployment.
• Write, edit and proof engaging marketing copy across a variety of channels, including email, social media, display advertising and native advertising.
• Monitor campaign performance against agreed KPIs and analyse campaign data to produce reports for clients and internal stakeholders.
• Provide campaign insights and recommendations to support continuous improvement and future marketing activity.
• Support the commercial team by providing campaign performance data, case studies and marketing insights for client proposals and sales opportunities.
• Work collaboratively with colleagues across Content Labs, Commercial, Editorial, Marketing Operations and Project Management teams to ensure campaigns are delivered successfully.
• Manage multiple campaigns and competing priorities while maintaining a high level of accuracy and attention to detail.
• Build positive working relationships with internal stakeholders and contribute to the continued success of Content Labs.

Requirements

• An understanding of marketing principles and digital marketing channels.
• Awareness of integrated marketing campaigns and how different marketing channels work together.
• A basic understanding of campaign reporting and performance metrics.
• Proficient in Google Workspace applications, particularly Gmail, Sheets, Docs, and Slides
• Excellent written and verbal communication skills, with the ability to produce accurate and engaging marketing content.
• Strong organisational and time management skills, with the ability to manage multiple priorities and meet deadlines.
• Excellent attention to detail and a high level of accuracy.
• Strong interpersonal skills, with the ability to build positive working relationships with colleagues and stakeholders.
• Analytical skills, with the ability to interpret campaign performance data and identify opportunities for improvement.
• A proactive and adaptable approach, with a willingness to learn and contribute within a fast-paced environment.

Preferred

• Experience in B2B marketing, digital marketing or agency environment is desirable.
• Experience supporting or delivering marketing campaigns across multiple channels is advantageous.
• Experience creating marketing content for digital channels, such as email or social media, is beneficial.
• Experience managing competing priorities and working to deadlines.

Benefits

• 25 days holiday per year excluding bank holidays (increasing 1 day per year of service up to 30 days)
• Work from anywhere in the world for up to 3 weeks of the year with our ‘Work from Anywhere’ days
• Flexible working hours (core hours from 10-3) allowing you the flexibility to adapt your work schedule to your personal commitments
• Generous contributory pension scheme
• Health Cash Plans: With our health cash plans, you can access a range of healthcare benefits, including coverage for medical expenses, dental care, optical services, and more