Responsibilities

• Develop and deliver the regional marketing strategy in line with business objectives, sales forecasts, and development launches.
• Plan, manage, and execute multi-channel marketing campaigns across digital, print, PR, events, and social media.
• Manage marketing budgets, ensuring expenditure is controlled and delivers strong return on investment.
• Monitor campaign performance, lead generation, conversion rates, and marketing effectiveness through regular reporting and analysis.
• Oversee the creation and delivery of marketing materials including brochures, signage, digital assets, advertisements, and show home collateral.
• Manage website content, online listings, landing pages, and digital advertising to maximise performance and lead generation.
• Work closely with Sales, Construction, Technical, and Group Marketing teams to ensure marketing activity supports business priorities.
• Manage relationships with creative, PR, and media agencies, ensuring campaigns are delivered on time, within budget, and to a high standard.
• Lead the planning and delivery of development launches, community engagement initiatives, and marketing events.
• Support and develop Marketing Executives, fostering a collaborative and high-performing team culture.

Requirements

• Proven experience in a Marketing Manager or senior marketing position within housebuilding, property, real estate, or a similar sector.
• A strong track record of delivering successful marketing strategies and measurable lead generation campaigns.
• Excellent understanding of digital marketing, campaign management, analytics, and marketing performance reporting.
• Strong commercial awareness with experience managing budgets and evaluating return on investment.
• Excellent project management skills with the ability to manage multiple campaigns and priorities simultaneously.
• Strong stakeholder management and communication skills, with confidence working alongside senior leaders and external agencies.
• Experience managing or mentoring team members.
• Proficiency with Microsoft Office, CRM platforms, and marketing analytics tools.
• Knowledge of Adobe Creative Suite or Canva would be advantageous.
• Full UK Driving Licence and willingness to travel across the Southern Counties region as required.

Benefits

• Up to 55k per annum depending on experience
• Discretionary bonus
• 33 days' holiday (inclusive of bank holidays)
• Private Medical Insurance
• Employee Assistance Programme (EAP)
• Health Hero digital GP and Health Assured Wisdom App
• Competitive parental leave
• 3x salary life assurance (option to increase to 4x)
• Cycle to Work scheme
• Employer-matched pension up to 5%