Responsibilities

• Develop and implement marketing strategies across multiple outdoor brands.
• Manage, support and train a small team of content creators.
• Plan and deliver campaigns for product launches, events, promotions and seasonal activity.
• Work closely with sales, product development and retail teams.
• Manage social media, email marketing, digital campaigns and content planning.
• Use analytics and reporting to measure performance and improve ROI.
• Help shape brand direction and identify new opportunities for growth.
• Coordinate marketing activity across both our trade and direct-to-consumer channels.

Requirements

• Proven experience managing marketing campaigns with measurable commercial results.
• Experience within the outdoor, leisure, fishing, camping or lifestyle sectors (highly desirable).
• Experience managing or mentoring a creative/content team.
• Strong understanding of digital marketing, social media, paid advertising and content strategy.
• The ability to use data and analytics to make informed decisions.
• Excellent organisation, communication and project management skills.
• A creative mindset combined with a strong commercial understanding.
• A genuine passion for the outdoors and the products our customers use.

Benefits

• Casual dress
• Company events
• Company pension
• Employee discount
• Flexitime
• Free parking
• On-site parking
• Store discount
• Work from home