Marketing Lead

Responsibilities

• Manage, monitor and maintain website content ensuring high standards and accessibility
• Manage the website agency relationship and the on-going development and improvement of the organisation's website
• Lead on providing engaging copy and assets to support marketing activities for both the Fundraising and Family Teams
• Lead on the creative concept, design, copy, printing, and distribution of SNAP Matters magazine
• Lead on key marketing practices, techniques and strategy to support Fundraising initiatives
• Oversee brand management ensuring continuity across SNAP
• Ensure an integrated and coordinated marketing approach across the charity
• Create effective press releases, news stories, and other content for key updates
• Create engaging SNAP wide content for social media platforms, monitoring engagement
• Develop and manage a social media strategy which amplifies SNAP’s profile

Requirements

• Experience of working within an events management or marketing environment
• A confident writing style and experience of writing for external review
• An aptitude for design and experience of using Adobe InDesign or Affinity Publisher
• Canva and Mailchimp experience
• A proactive thinker, planner and builder of relationships and a generator of ideas
• Experience of managing social media channels in line with brand guidelines
• Flexible attitude to workload, deadlines and working hours
• Identify fresh approaches and be pro-active in making attempts to improve processes
• Someone who understands, is supportive to and has a commitment to the values of SNAP

Benefits

• Company pension
• Health & wellbeing programme
• On-site parking